Zobrazeno 1 - 2
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pro vyhledávání: '"Sinta Kurnia Illahi"'
Autor:
Sonja Andarini, Sinta Kurnia Illahi
Publikováno v:
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah. 5:653-663
This study aims to examine the effect of brand image on brand equity through the brand loyalty of Telkomsel provider users in Surabaya. This research is a quantitative research, data collection techniques using literature studies and questionnaires.
Autor:
Sonia Andarini, Sinta Kurnia Illahi
Publikováno v:
Reslaj : Religion Education Social Laa Roiba Journal. 4:1684-1697
The internet is a necessity, this makes the Telkomsel company strive to carry out marketing activities. Marketing activities are expected to create brand image, brand awareness and brand loyalty. This study aims to examine the effect of brand image o