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pro vyhledávání: '"Sinha, Atanu R."'
This paper studies the fundamental limits of availability and throughput for independent and heterogeneous demands of a limited resource. Availability is the probability that the demands are below the capacity of the resource. Throughput is the expec
Externí odkaz:
http://arxiv.org/abs/2402.19292
Autor:
Chopra, Harshita, Sinha, Atanu R., Choudhary, Sunav, Rossi, Ryan A., Indela, Paavan Kumar, Parwatala, Veda Pranav, Paul, Srinjayee, Maiti, Aurghya
Users' behavioral footprints online enable firms to discover behavior-based user segments (or, segments) and deliver segment specific messages to users. Following the discovery of segments, delivery of messages to users through preferred media channe
Externí odkaz:
http://arxiv.org/abs/2402.03388
A site's recommendation system relies on knowledge of its users' preferences to offer relevant recommendations to them. These preferences are for attributes that comprise items and content shown on the site, and are estimated from the data of users'
Externí odkaz:
http://arxiv.org/abs/2312.16177
Autor:
Narechania, Arpit, Du, Fan, Sinha, Atanu R, Rossi, Ryan A., Hoffswell, Jane, Guo, Shunan, Koh, Eunyee, Navathe, Shamkant B., Endert, Alex
Selecting relevant data subsets from large, unfamiliar datasets can be difficult. We address this challenge by modeling and visualizing two kinds of auxiliary information: (1) quality - the validity and appropriateness of data required to perform cer
Externí odkaz:
http://arxiv.org/abs/2303.01575
Autor:
Sinha, Atanu R., Choudhary, Gautam, Agarwal, Mansi, Bindal, Shivansh, Pande, Abhishek, Girabawe, Camille
When a business sells to another business (B2B), the buying business is represented by a group of individuals, termed account, who collectively decide whether to buy. The seller advertises to each individual and interacts with them, mostly by digital
Externí odkaz:
http://arxiv.org/abs/2209.14250
Autor:
Sinha, Atanu R, Goyal, Navita, Dhamnani, Sunny, Asija, Tanay, Dubey, Raja K, Raja, M V Kaarthik, Theocharous, Georgios
Cognitive biases are mental shortcuts humans use in dealing with information and the environment, and which result in biased actions and behaviors (or, actions), unbeknownst to themselves. Biases take many forms, with cognitive biases occupying a cen
Externí odkaz:
http://arxiv.org/abs/2206.15129
Publikováno v:
Proceedings of the AAAI Conference on Artificial Intelligence, vol. 33, July 2019, pp. 257-64
The 'old world' instrument, survey, remains a tool of choice for firms to obtain ratings of satisfaction and experience that customers realize while interacting online with firms. While avenues for survey have evolved from emails and links to pop-ups
Externí odkaz:
http://arxiv.org/abs/2006.06323
Email communications are ubiquitous. Firms control send times of emails and thereby the instants at which emails reach recipients (it is assumed email is received instantaneously from the send time). However, they do not control the duration it takes
Externí odkaz:
http://arxiv.org/abs/2004.09900
Autor:
Sinha, Ritwik, Singal, Dhruv, Maneriker, Pranav, Chawla, Kushal, Shrivastava, Yash, Pai, Deepak, Sinha, Atanu R
Orchestration of campaigns for online display advertising requires marketers to forecast audience size at the granularity of specific attributes of web traffic, characterized by the categorical nature of all attributes (e.g. {US, Chrome, Mobile}). Wi
Externí odkaz:
http://arxiv.org/abs/1901.02412
Publikováno v:
Management Science, 2002 Dec 01. 48(12), 1640-1644.
Externí odkaz:
https://www.jstor.org/stable/822530