Zobrazeno 1 - 10
of 75
pro vyhledávání: '"Singgih SANTOSO"'
Autor:
Singgih Santoso
Publikováno v:
Marketing i Menedžment Innovacij, Vol 15, Iss 1, Pp 1-240 (2024)
Sustainability, along with the increasing importance of the Sustainable Development Goals (SDGs), is collectively a booming phenomenon in good economic development. SDGs describe a universal agenda that applies and must be implemented by all countrie
Externí odkaz:
https://doaj.org/article/f1324ef5c341431bbf5e382d48f4c06f
Publikováno v:
Green, Blue and Digital Economy Journal, Vol 1, Iss 1 (2024)
Digital technology has developed rapidly nowadays, and affects all areas of life, including the business activities. Currently, many companies use the popularity of electronic social media to promote their products and brands. There are many types of
Externí odkaz:
https://doaj.org/article/d587ec1afec84c7281d6d0e2e5673a2c
Autor:
Dinda VIORENTINA, Singgih SANTOSO
Publikováno v:
Expert Journal of Marketing, Vol 11, Iss 1, Pp 25-33 (2023)
During the pandemic, smartphone sales in Indonesia increased, especially for companies that continued to innovate, emphasize product quality, and develop creative products. This research aims to examine whether brand image, product quality, and lifes
Externí odkaz:
https://doaj.org/article/0b45554315d246d0ade545534725a9d2
Autor:
Singgih Santoso
Publikováno v:
European Journal of Management Issues, Vol 31, Iss 3 (2023)
The use of social media as part of social interaction activities in society and at the same time as a medium for companies to promote their products is increasing. This condition opens opportunities for companies engaged in environmentally friendly p
Externí odkaz:
https://doaj.org/article/3e6d8bdac58e42fcabe0b516194c9f93
Autor:
Singgih Santoso
Publikováno v:
Innovative Marketing, Vol 17, Iss 2, Pp 137-148 (2021)
The COVID-19 pandemic that plagued the world has resulted in many e-learning software that drove virtual learning activities to jump sharply and began to replace face-to-face meetings. This paper aims to find out the influence of digital readiness, t
Externí odkaz:
https://doaj.org/article/adff4a0c7d08427ab889629e86db42f1
Autor:
Nathaza Gayatry Woen, Singgih Santoso
Publikováno v:
Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship, Vol 10, Iss 2, Pp 146-163 (2021)
In many marketing activities, including fast-food, customer satisfaction is an important factor for the success of a business and has the possibility to influence customer loyalty in the future. The purpose of this study is to determine the effect of
Externí odkaz:
https://doaj.org/article/a5744e8539f246639d092054f4d855a5
Autor:
Singgih SANTOSO
Publikováno v:
Expert Journal of Business and Management, Vol 9, Iss 1, Pp 1-10 (2021)
Entrepreneurship is the key to innovation and economic growth, both for developed industrial countries and developing countries. Currently, in Indonesia there is growing awareness of the importance of the role of entrepreneurship in national developm
Externí odkaz:
https://doaj.org/article/2575ccc3b7a243b88c5e4b3a113c743d
Autor:
Nellyn LUTUR, Singgih SANTOSO
Publikováno v:
Expert Journal of Marketing, Vol 8, Iss 1, Pp 1-8 (2020)
Indonesia's tourism ministry is currently intensively using the online environment to promote many of Indonesia’s favorite tourism destinations. Social media tools (Facebook, Instagram etc.) are very popular in today’s Indonesia promotion tools.
Externí odkaz:
https://doaj.org/article/44d0baccbfcf444d980cc13d5963a649
Publikováno v:
Binus Business Review, Vol 10, Iss 1, Pp 51-57 (2019)
The main objective of the research was to investigate whether a consumers’ habit formation was influenced by the satisfaction they got because of the social benefit and dependency on the use of social media. The research design used survey methods
Externí odkaz:
https://doaj.org/article/be3adedefecf461396540bd6e757d6e3
Autor:
Singgih SANTOSO
Publikováno v:
Expert Journal of Business and Management, Vol 7, Iss 1, Pp 82-90 (2019)
Tourism is currently developing rapidly in Indonesia, especially in the Special Regions of Yogyakarta Province. The objective of this study was to examine the theoretical and empirical evidence of the relationships among destination image, motivation
Externí odkaz:
https://doaj.org/article/01d6bed07eda402693dd58119cca1ac6