Marketing Management in the Sphere of Hotel and Tourist Services

Autor: Goryushkina, Natalia Ye., Shkurkin, Dmitry V., Petrenko, Antonina S., DEMİN, Sergey Y., YAROVAYA, Natalia S.

Publikováno v: International Review of Management and Marketing, Vol 6, Iss 6, Pp 207-213 (2016)
Volume: 6, Issue: 6 207-213
International Review of Management and Marketing

The relevance of marketing activity management study in the hotel and tourism business organizations is urgent due to increased competition for customers among the organizations of the industry and the tourism industry in general. Deepening competiti

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::ace4038cc0389e16e7e43556226319f8
https://dergipark.org.tr/tr/pub/irmm/issue/32100/355597?publisher=http-www-cag-edu-tr-ilhan-ozturk

Modernization of the Sphere of Tourist and Hospitality Industry of the South of Russia as a Growth Factor of Socio-economic Stability of the Region

Autor: SHKURKİN, Dmitry V., SOGACHEVA, Olga V., LOGVENCHEVA, Elena S., KHRAMOVA, Marina N.

Publikováno v: International Journal of Economics and Financial Issues, Vol 6, Iss 1, Pp 101-106 (2016)
Volume: 6, Issue: 1 101-106
International Journal of Economics and Financial Issues

The article presents the results of a study on the development of the service sector business management modernization concepts in the form of real practical measures in general and in relation to the corporate planning, programming, design their dev

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::01525a101bf1e54fbd57abb9ca1504f9
https://dergipark.org.tr/tr/pub/ijefi/issue/31979/352550?publisher=http-www-cag-edu-tr-ilhan-ozturk