Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Sherrell., Dan L."'
Autor:
Sherrell., Dan L., Pitts, Robert E.
Publikováno v:
AMA Winter Academic Conference Proceedings. 1983, p242. 4p. 2 Diagrams, 2 Charts.
Publikováno v:
Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference; 2015, p36-40, 5p
Autor:
Mukherji, Jyotsna1, Sherrell, Dan L.2
Publikováno v:
Advances in Consumer Research. 2001, Vol. 28 Issue 1, p286-286. 1/3p.
Publikováno v:
AMA Summer Academic Conference Proceedings; 2011, Vol. 22, p7-8, 2p
Autor:
Sherrell, Dan L., Burns, Alvin C.
Publikováno v:
Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference; 2015, p473-473, 1p
Publikováno v:
Society for Marketing Advances Proceedings. 2011, Vol. 25 Issue 1, p171-172. 2p. 1 Chart.
Autor:
Cox Jr., James E., Leonard, Thomas L.
Publikováno v:
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference; 2015, p227-230, 4p
Publikováno v:
Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference; 2015, pi-xxiii, 23p
Publikováno v:
Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference; 2015, p636-638, 3p
Autor:
Michael R. Solomon
For consumer behaviour courses. A #1 best-selling text for consumer behaviour courses, Solomon's Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how having (or not havi