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Autor:
Catapano, Rhia1 (AUTHOR) rhia.catapano@rotman.utoronto.ca, Shennib, Fuad2 (AUTHOR) jlevav@stanford.edu, Levav, Jonathan (AUTHOR)
Publikováno v:
Journal of Marketing Research (JMR). Apr2022, Vol. 59 Issue 2, p353-373. 21p. 1 Diagram, 4 Charts, 1 Graph.
Supplemental material, sj-pdf-1-mrj-10.1177_00222437211065020 for Preference Reversals Between Digital and Physical Goods by Rhia Catapano, Fuad Shennib and Jonathan Levav in Journal of Marketing Research
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::09be655d9500a0099ff97f8e0935cd80