Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Sharlini Seridaran"'
Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
This research aims to examine the determinants of continuance usage intentions influence comprises customer engagement, electronic word-of-mouth (e-WOM), technology self-efficacy, personalization, user interface, and reward system on the continuance
Externí odkaz:
https://doaj.org/article/81de3bb6059e4268a6d132fd81e0e1ec
Publikováno v:
Social and Management Research Journal. 18:46-65
The increasing number of academic studies on customer loyalty shows the evolution of customer behaviour and the diversity of business offerings. The main purpose of this study is to examine existing academic pieces of literature. The articles discove
Publikováno v:
International Journal of Academic Research in Business and Social Sciences. 11