Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Shannon S. Bosshard"'
Publikováno v:
Cogent Psychology, Vol 3, Iss 1 (2016)
Consumers’ attitudes towards established brands were tested using implicit and explicit measures. In particular, late positive potential (LPP) effects were assessed as an implicit neurophysiological measure of motivational significance. The Implici
Externí odkaz:
https://doaj.org/article/e05e0cd01f18456f84914165fe699b7e
Autor:
Bosshard, Shannon S.1,2 (AUTHOR) shannon.bosshard@uon.edu.au, Bourke, Jesse D.1,2 (AUTHOR) jesse.bourke@uon.edu.au, Kunaharan, Sajeev1,2 (AUTHOR) sajeev.kunaharan@uon.edu.au, Koller, Monika1,3 (AUTHOR) monika.koller@wu.ac.at, Walla, Peter2,4,5 (AUTHOR) peter.walla@newcastle.edu.au, Heinonen, Jarmo1,6 (AUTHOR)
Publikováno v:
Cogent Psychology. Dec2016, Vol. 3 Issue 1, pN.PAG-N.PAG. 1p.