Zobrazeno 1 - 10
of 13
pro vyhledávání: '"Shailja Bhakar"'
Publikováno v:
International journal of health sciences. :5443-5456
The purpose of this study is to explore the employee performance factors which are highly influenced by HRM practices through different dimensions. Moreover, this study proposes a model in the area of human resource practices to be used for testing a
Publikováno v:
Gurukul Business Review. 17
Purpose-In a competitive business environment, repurchasing determines the success rate and growth of an organization. The managers of the organizations are continuously making efforts to establish the name of their brands in the market. Most busines
Publikováno v:
International Journal of Trade and Global Markets. 1:1
Publikováno v:
FIIB Business Review. :231971452110533
In the era of Marketing 4.0, where customers and companies interact online as well as offline, an immense need to understand the actions and reactions of a potential customer is generated. The expectation of the customer is sure to rise in the time a
Autor:
Shailja Bhakar, Justin Paul
Publikováno v:
Journal of Promotion Management. 24:153-177
We examine whether image congruence (IC) of celebrities have significant effect on purchase intention (PI) and whether attitude towards brand and attitude towards advertisement mediate the relation...
Autor:
Shilpa Bhakar, Shailja Bhakar
Publikováno v:
Prestige International Journal of Management & IT - Sanchayan. :141-157
Publikováno v:
SSRN Electronic Journal.
E-advertising has brought great opportunities for marketers and therefore it has attracted interest of lot of scholars towards this area. With this regard, many concepts have been created, such as customer satisfaction, customer loyalty, perceived e-
Publikováno v:
Prestige International Journal of Management & IT - Sanchayan. :1-14
Autor:
Parivartan Singh, Keshav Singhal, Amit Verma, Shailja Bhakar, B.K. Suthar, Sachin Verma, Adarsh Kumar Agrawal
Publikováno v:
Prestige International Journal of Management & IT - Sanchayan. :117-133
Publikováno v:
Prestige International Journal of Management & IT - Sanchayan. :26-38