Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Shahriar Tanjimul Islam"'
Publikováno v:
Tourism in Bangladesh: Investment and Development Perspectives ISBN: 9789811618574
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5e607b52cec5ad245b4754cc83055e2c
https://doi.org/10.1007/978-981-16-1858-1_5
https://doi.org/10.1007/978-981-16-1858-1_5
This chapter presents a literature review of the main concepts of hotel revenue management (RM), loyalty programmes in RM and their implementation, and assesses a case-based scenario. The literature will look into the key areas of a hotel to maximize
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9d2d6cb6e8a6ef4d4c9afc29562cd5b7
https://doi.org/10.4324/9781003007241-24
https://doi.org/10.4324/9781003007241-24