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pro vyhledávání: '"Shahin Rasoulian"'
Publikováno v:
Journal of Service Research. 26:44-63
Building on the literatures on service failure and crisis seriousness, we develop a framework to understand the effects of a specific type of service crisis (i.e., data breaches) and organizational recovery resources on the reactions of the stock mar
Publikováno v:
Journal of the Academy of Marketing Science. 45:789-806
The extant literature has studied the effects of a firm’s service recovery efforts on the reactions of customers and employees following an individual service failure. However, the impact of recovery efforts on a firm’s performance after a public