Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Sereikhuoch Eng"'
Autor:
Sereikhuoch Eng1, Kunkanel Nong2
Publikováno v:
Journal of Marketing Development & Competitiveness. 2024, Vol. 18 Issue 3, p13-33. 21p.
Autor:
Sereikhuoch Eng, Nikhilesh Dholakia
Publikováno v:
The Qualitative Report.
Action research has a very limited track record in marketing. We take an applied and practical approach and begin with a review of action research as a method, then turn to a more focused review of action research in marketing contexts, discussing th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::94c93330350f882defd06b9dbd9e3610
https://doi.org/10.46743/2160-3715/2019.3553
https://doi.org/10.46743/2160-3715/2019.3553
Autor:
Sereikhuoch Eng
Publikováno v:
Global Marketing Conference Proceeding.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cc797992a13a1751c40407917ae0250b
https://doi.org/10.15444/gmc2014.07.03.03
https://doi.org/10.15444/gmc2014.07.03.03
Autor:
Arch G. Woodside, Sereikhuoch Eng
Publikováno v:
Addictive behaviors. 37(4)
The study here presents multiple configurations (i.e., causal recipes) of antecedents associating with heavy drinking using fuzzy-set qualitative comparative analysis (fsQCA). Using national survey data (United States), intermediate solutions of fsQC
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a7050a9eaa2706cccf4396de1f9e9b3a
https://pubmed.ncbi.nlm.nih.gov/22178601
https://pubmed.ncbi.nlm.nih.gov/22178601