Zobrazeno 1 - 1
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pro vyhledávání: '"Senem E. Ozer"'
Autor:
Bruce Heiman, Senem E. Ozer
Publikováno v:
Place Branding and Public Diplomacy. 5:5-25
This paper pushes the conversation about US public diplomacy (PD) failures beyond debates such as ‘Is the message delivered well?’ versus ‘Is the message content poor?’ The paper defines and examines two types of country-level attributes: str
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1b46691fd0bb733b2444456f1fd0cd09
https://doi.org/10.1057/pb.2008.29
https://doi.org/10.1057/pb.2008.29
