Zobrazeno 1 - 10
of 19
pro vyhledávání: '"Sebastian Bonnemeier"'
'Hybride Wertschöpfung' - vom Industrieproduzenten zum Lösungsanbieter -ein State-of-the-Art Bericht
Autor:
Ralf Reichwald, Sebastian Bonnemeier
Publikováno v:
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung. 64:45-72
Der vorliegende Beitrag liefert einen uberblick uber den Status-Quo der wissenschaftlichen und praxeologischen Diskussion zur Integration von Produkt und Dienstleistung im Rahmen einer Hybriden Wertschopfung. Ausgangspunkt der Betrachtung ist die zun
Publikováno v:
International Journal of Service Science, Management, Engineering, and Technology. 2:15-29
Global competition and declining margins have made enterprises in diverse industries increasingly aware that assuring low cost as well as high product performance and quality is no longer sufficient for long-term success. Integrating products and ser
Publikováno v:
International Journal of Service Science, Management, Engineering, and Technology. 1:1-16
Integrating products and services to customized solutions can help firms differentiate from their competitors. In practice, however, various companies fall short in extracting value from their customers. Therefore, this paper focuses on pricing aspec
Publikováno v:
Journal of Revenue and Pricing Management. 9:228-238
Integrating products and services to customized solutions can help firms to differentiate from their competitors. In practice, however, various companies fall short in extracting value from their customers. Therefore this article suggests using innov
Publikováno v:
Controlling. 20:488-494
Autor:
Sebastian Bonnemeier, Ralf Reichwald
Publikováno v:
Handbuch Strategische Kommunikation ISBN: 9783658047764
Der Beitrag beschreibt die unterschiedliche Bedeutung von Kommunikation in verschiedenen Wertschopfungsmodellen. Ausgehend vom „Scientific Management“ Frederick Taylors wird eine steigende Ausenorientierung der Kommunikation mit zunehmender Auflo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e2657220b2a4bd2d25313e95f22130f2
https://doi.org/10.1007/978-3-658-04776-4_21-1
https://doi.org/10.1007/978-3-658-04776-4_21-1
Global competition and declining margins have made enterprises in diverse industries increasingly aware that assuring low cost as well as high product performance and quality is no longer sufficient for long-term success. Integrating products and ser
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2882b938ac891d43c9645cc48c1cdba0
https://doi.org/10.4018/978-1-4666-3894-5.ch002
https://doi.org/10.4018/978-1-4666-3894-5.ch002
Publikováno v:
Hetterich, J, Sebastian, B, Michael, P & Georgiadis, A 2012, ' Ecological sustainability-a customer requirement ? Evidence from the automotive industry ', Journal of Environmental Planning and Management, vol. 55, no. 9, pp. 1111-1133 . https://doi.org/10.1080/09640568.2011.636578
Hetterich, J, Sebastian, B, Michael, P & Georgiadis, A 2012, ' Ecological sustainability-a customer requirement ? Evidence from the automotive industry ' Journal of Environmental Planning and Management, vol 55, no. 9, pp. 1111-1133 . DOI: 10.1080/09640568.2011.636578
Hetterich, J, Sebastian, B, Michael, P & Georgiadis, A 2012, ' Ecological sustainability-a customer requirement ? Evidence from the automotive industry ' Journal of Environmental Planning and Management, vol 55, no. 9, pp. 1111-1133 . DOI: 10.1080/09640568.2011.636578
There are several motives for the adoption of ‘green’ or sustainable materials for car interiors, for example, the shortage of fossil resources and the resulting oil-price increase, new legal requirements (regulations and laws) which penalise env
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::73effdd88eda80db334d17f6fe02f027
http://fox.leuphana.de/portal/de/publications/ecological-sustainability--a-customer-requirement--evidence-from-the-automotive-industry(2041c81d-c12e-44c4-a199-b58bc46913f0).html
http://fox.leuphana.de/portal/de/publications/ecological-sustainability--a-customer-requirement--evidence-from-the-automotive-industry(2041c81d-c12e-44c4-a199-b58bc46913f0).html
Integrating products and services to customized solutions can help firms differentiate from their competitors. In practice, however, various companies fall short in extracting value from their customers. Therefore, this paper focuses on pricing aspec
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e27c368e32b64eb63208d0af53254a9d
https://doi.org/10.4018/978-1-4666-1583-0.ch011
https://doi.org/10.4018/978-1-4666-1583-0.ch011
Autor:
Sebastian Bonnemeier
Publikováno v:
Wertschaffung und Wertaneignung als Erfolgsfaktoren von Lösungsanbietern
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::acd9e90c020f6b6c5a84a9b09ca99f3d
https://doi.org/10.1007/978-3-8349-8385-5
https://doi.org/10.1007/978-3-8349-8385-5