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pro vyhledávání: '"Schwartz Portrait Value Scale"'
Autor:
O'Doherty, Kevin
This research attempts to gain a better understanding of cause related marketing (CRM) attributes by viewing CRM campaigns from a holistic perspective. By viewing it from such a perspective we are able to gain valuable insight into the various affect
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______453::bc926fe6f491ea99689b9e95403b6cbb
https://hdl.handle.net/10214/22457
https://hdl.handle.net/10214/22457