Zobrazeno 1 - 10
of 199
pro vyhledávání: '"Schwaiger, Manfred"'
Autor:
Guitart, Ivan A.1 (AUTHOR), Schwaiger, Manfred2 (AUTHOR) schwaiger@lmu.de, Eberhardt, Johanna3 (AUTHOR)
Publikováno v:
Schmalenbach Journal of Business Research (SBUR). Mar2024, Vol. 76 Issue 1, p1-28. 28p.
Publikováno v:
In Journal of Business Research April 2022 143:346-365
Publikováno v:
Journal of Public Policy & Marketing, 2018 Apr 01. 37(1), 131-141.
Externí odkaz:
https://www.jstor.org/stable/26802112
Publikováno v:
AMA Winter Academic Conference Proceedings; 2024, Vol. 35, p1120-1123, 4p
Autor:
Morath, Tobias imm@som.lmu.de, Schwaiger, Manfred schwaiger@lmu.de, Mahler, Kristina imm@som.lmu.de
Publikováno v:
Marketing ZFP - Journal of Research & Management. Apr2022, Vol. 44 Issue 2, p3-23. 21p.
Publikováno v:
Marketing ZFP - Journal of Research & Management. Oct2021, Vol. 43 Issue 4, p3-27. 25p.
In digital transformation, incumbents are pressured to exploit their core business and simultaneously explore opportunities for digital innovation. When pursuing ambidexterity, organizations establish digital innovation units (DIUs) dedicated to digi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2b69727a5c567998740a145383c4f47d
Autor:
RAITHEL, SASCHA, SCHWAIGER, MANFRED
Publikováno v:
Strategic Management Journal, 2015 Jun 01. 36(6), 945-956.
Externí odkaz:
http://www.jstor.org/stable/43897814
Autor:
Schwaiger, Manfred1,2 schwaiger@lmu.de, Sarstedt, Marko3 sarstedt@lmu.de, Taylor, Charles R.4 raymond.taylor@villanova.edu
Publikováno v:
Journal of Advertising Research. Mar2010, Vol. 50 Issue 1, p77-90. 14p. 6 Charts, 1 Graph.