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Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
This study examines how price sensitivity parameters affect customer lifetime value in the luxury business. Quality, position, information, time, and customer lifetime were examined as price sensitivity factors followed by a conceptual model and rese
Externí odkaz:
https://doaj.org/article/968558aeb8a54024b26ccbba452a54c9
