Zobrazeno 1 - 10
of 13
pro vyhledávání: '"Sara Vinyals-Mirabent"'
Publikováno v:
Disertaciones, Vol 16, Iss 1 (2023)
La gastronomía es un pilar clave del patrimonio cultural inmaterial español, con gran poder de proyección internacional y con un alto impacto económico en el producto interior bruto [PIB] del país. Esta investigación busca conocer las estrategi
Externí odkaz:
https://doaj.org/article/fcc5108bbe814f95928467d2064fa204
Autor:
Sara Vinyals-Mirabent, Leila Mohammadi
Publikováno v:
Communication & Society (Formerly Comunicación y Sociedad), Vol 31, Iss 4, Pp 91-107 (2018)
Building a strong and consistent brand personality is crucial to position cities in the global context and a key element to influence potential visitors’ behavior. City brands’ communication endeavors to project consistent messages to position a
Externí odkaz:
https://doaj.org/article/d5eb1524836b45dab1306f823033d16c
Publikováno v:
ARA: Revista de Investigación en Turismo, Vol 9, Iss 1 (2019)
Este trabajo presenta una propuesta para la evaluación integral de la calidad de un sitio web turístico. En él se aborda el estado de la cuestión sobre la calidad web, tanto en general como en el contexto especializado del turismo. Tiene como obj
Externí odkaz:
https://doaj.org/article/43b2ed20980e4786aecdddb4aa108909
Publikováno v:
Howard Journal of Communications. 31:204-217
President Donald Trump framed the migrant caravan during the 2018 U.S. midterm elections as an invasion, using it to attack the Democratic party. Trump’s attitude towards the caravan can be placed ...
Publikováno v:
El profesional de la información.
A new analysis system for evaluating website quality is presented. It is characterized by its ability to interrelate and eva- luate both technical and strategic aspects of a website. It is based on the premise that, while the technical aspects that g
Autor:
Sara Vinyals-Mirabent, Rafael Pedraza-Jiménez, José Fernández-Cavia, Ariadna Fernández-Planells, Wiebke Weber
[EN] Tourist destination managers must design effective communication strategies as part of their promotional tasks. In order to do so, destinations need to know what sources of information tourists actually use during the stages of a trip. Previous
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ef010dc5a3eaee0eaf7610f4c95928c3
https://doi.org/10.3145/epi.2020.mar.19
https://doi.org/10.3145/epi.2020.mar.19
Publikováno v:
Recercat. Dipósit de la Recerca de Catalunya
instname
instname
Destinations ‘talk’ about themselves via online media to build strong brand personalities. However, previous research points to the influence of other associations linked to the destination in determining the credibility of the aforementioned per
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::24af4e5ed6b28da8e179e9eebb60b6af
http://hdl.handle.net/10230/41735
http://hdl.handle.net/10230/41735
Autor:
Leila Mohammadi, Sara Vinyals-Mirabent
Publikováno v:
Communication & Society (Formerly Comunicación y Sociedad), Vol 31, Iss 4, Pp 91-107 (2018)
O2, repositorio institucional de la UOC
Universitat Oberta de Catalunya (UOC)
Dadun. Depósito Académico Digital de la Universidad de Navarra
instname
Recercat. Dipósit de la Recerca de Catalunya
O2, repositorio institucional de la UOC
Universitat Oberta de Catalunya (UOC)
Dadun. Depósito Académico Digital de la Universidad de Navarra
instname
Recercat. Dipósit de la Recerca de Catalunya
Building a strong and consistent brand personality is crucial to position cities in the global context and a key element to influence potential visitors’ behavior. City brands’ communication endeavors to project consistent messages to position a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::80bad1f5d36d865948595eb6b41f6c01
https://hdl.handle.net/10171/55739
https://hdl.handle.net/10171/55739
Publikováno v:
BiD: textos universitaris de biblioteconomia i documentaci�.
Objectius: analitzar la qualitat dels llocs web turistics oficials de les comunitats autonomes espanyoles. Metodologia: metodologia propia, elaborada pel projecte d'investigacio CODETUR, basada en una plantilla d'analisi que preveu dotze parametres i