Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Sara Grubišić"'
Publikováno v:
Elektronički Zbornik Radova Veleučilišta u Šibeniku, Vol 15, Iss 3-4, Pp 29-38 (2021)
In this modern world characterized by rapid change, the role of marketing is increasingly important. Developing a brand is one way in which a competitive advantage can be achieved. The work defines the concept of luxury through the prism of marketing
Externí odkaz:
https://doaj.org/article/da09dc73e5df4b2783dcee9001a049e0
