Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Sanaz Kargaran"'
Publikováno v:
Sports Business Journal, Vol 3, Iss 2, Pp 93-114 (2023)
Purpose: This study aimed to identify strategies for developing Sports for All and physical activity based on social marketing.Methodology: The research method is mixed, so a qualitative approach and thematic analysis were used to collect the data. T
Externí odkaz:
https://doaj.org/article/c9f962f7860646e6a97450e2385cae61
Autor:
Seyedh Mahboobeh Jamali, Zahra Ghorbani, Nader Ale Ebrahim, Ali Saberi, Sanaz Kargaran, Manijeh Haghighinasab
Publikováno v:
Journal of Marketing Analytics. 10:158-172
In today’s digital era, the importance of digital marketing has increased from one year to another as a way of providing novel properties for informing, engaging, and selling services and products to clients. The research’s aim is to investigate
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::09a641792b6926529ddfa7474df1db0a
https://doi.org/10.1057/s41270-021-00116-9
https://doi.org/10.1057/s41270-021-00116-9
Autor:
Sanaz Kargaran, Masoumeh Hosseinzadeh Shahri, Zahra Ghorbani, Ali Saberi, Seyedh Mahboobeh Jamali, Nader Aleebrahim
Publikováno v:
VINE Journal of Information and Knowledge Management Systems.
Purpose Today social media capabilities have enabled businesses and enterprises to more collaboration, engagement and co-creation with their customers. So the current paper expands on this notion. The aim of this study is a bibliometric analysis to e
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e43ef69b2d873d6e5755b3d667024691
https://doi.org/10.1108/vjikms-09-2021-0222
https://doi.org/10.1108/vjikms-09-2021-0222
Publikováno v:
Kybernetes. 50:2232-2263
Purpose Following the emergence of Web 2.0 technologies, social commerce has been viewed as an inseparable part of today’s business environment. Social commerce is a recent version of e-commerce, which has rapidly become a new interesting field for
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c4366a1c0a791c5ffab52c7dfa447bc0
https://doi.org/10.1108/k-06-2020-0373
https://doi.org/10.1108/k-06-2020-0373
Publikováno v:
VINE Journal of Information and Knowledge Management Systems. 47:353-371
PurposeNowadays, the recent advances in information and communications technology and the advent of Web 2.0 technology have resulted in the increasing popularity of social media and provided enterprises and companies with new horizons in establishing
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dc2992efb8162c68f66619c8c0977319
https://doi.org/10.1108/vjikms-11-2016-0066
https://doi.org/10.1108/vjikms-11-2016-0066