Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Samia Adly Hanna El Sheikh"'
Autor:
Nada A. Gohar, Dina M. Magdi, Areej A. Abdullah, Abanob Y. Ghali, Omneya A. Marzouk, Diana A. Soliman, Samia Adly Hanna El Sheikh
Publikováno v:
Future Business Journal, Vol 9, Iss 1, Pp 1-13 (2023)
Abstract This research provides value to marketing researchers and professionals in regard to what triggers customers to purchase compulsively by studying the impact of materialism and self-congruence on the obsessive–compulsive buying behaviour (O
Externí odkaz:
https://doaj.org/article/a43cc55b28e34064b7a85347a88089f1
Autor:
Samia Adly Hanna El Sheikh
Publikováno v:
Journal of Humanities and Applied Social Sciences, Vol 2, Iss 3, Pp 215-234 (2020)
Purpose – The purpose of this study is to investigate through an empirical research the factors that would attract visitors to heritage and cultural sites as museums applied on the Grand Egyptian Museum (GEM). The paper aims to study the impact of
Externí odkaz:
https://doaj.org/article/ab3c5c66c3c44d8aa6ac3446d26f40d1
Publikováno v:
مجلة جامعة الإسکندریة للعلوم الإداریة. 57:1-34
The main purpose of the research is to test the direct and the indirect impact of the academic performance (represented by the academic staff, curriculum and the teaching assistants) on the overall satisfaction of business students in Egyptian privat
Publikováno v:
مجلة جامعة الإسکندریة للعلوم الإداریة. 57:87-119
Many businesses and service providers including hotels realize the significance of Customer Relationship Management (CRM) and its potential to help them gain new customers, retain existing customers, and maximize their lifetime value. This study aims
Publikováno v:
المجلة العلمیة للإقتصاد و التجارة. 48:693-730
Customer satisfaction is an important dimension for performance measurement for any organization. Customer satisfaction plays a key role in the banking sector as it is important for the development of a good relationship with customers which eventual
Publikováno v:
Compass: Journal of Learning and Teaching. 11
The purpose of this study is to change the learning environment in an introductory course of Principles of Marketing (MKT 201), so as to foster a deep and achieving approach to learning as compared to surface learning. This change in environment is d
Autor:
Samia Adly Hanna El Sheikh
Publikováno v:
International Journal of Marketing Studies. 11:85
The purpose of this paper is to investigate through an empirical research the relationship between Customer Engagement Behavior (CEB) and some of its alleged outcomes that include Benevolence/Trust, affective commitment and future patronage in a serv