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SURÁNOVÁ, Monika
In each accounting unit the suppliers and customers are considered as a very important unit. Through their relationships the company tries to achieve the greatest profits and maximize the market value of products. The following subsystems: CRM - Cust
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https://explore.openaire.eu/search/publication?articleId=od______2186::4483233e1947386c58d559e1fc27dc22
http://www.nusl.cz/ntk/nusl-317555
http://www.nusl.cz/ntk/nusl-317555