Zobrazeno 1 - 10 of 55 pro vyhledávání: '"SALKOVSKA, Jelena"'
1
Conference
IMPACT OF MARKETING FACTORS ON CUSTOMER EQUITY.
Autor: Salkovska, Jelena1 jelena.salkovska@lu.lv, Batraga, Anda1 anda.batraga@lu.lv, Prilucka, Jelizaveta2 jelizavetaprilucka@gmail.com, Greizina, Agnija3 agnija.greizina@lu.lv
Publikováno v: Economic Science for Rural Development Conference Proceedings. 2024, Issue 58, p242-251. 10p.
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2
Conference
MARKETING RISKS AND THEIR MANAGEMENT FOR COMPANY'S SUSTAINABILITY.
Autor: Greizina, Agnija1,2, Salkovska, Jelena3, Batraga, Anda4, Prilucka, Jelizaveta5
Publikováno v: Economic Science for Rural Development Conference Proceedings. 2024, Issue 58, p159-168. 10p.
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3
Conference
OPPORTUNITIES AND LIMITATIONS FOR USING BIG DATA IN THE MARKETING INDUSTRY.
Autor: Batraga, Anda1 anda.batraga@lu.lv, Salkovska, Jelena1 jelena.salkovska@lu.lv, Kellerte, Katrina1 katrina.kellerte@gmail.com, Kaibe, Liene1 liene.kaibe@gmail.com
Publikováno v: Economic Science for Rural Development Conference Proceedings. 2023, Issue 57, p336-346. 11p.
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4
Conference
THE ROLE OF URBAN COMMUNICATION IN CIVIL SOCIETY INVOLVEMENT IN CITY PLANNING AND DEVELOPMENT.
Autor: Minskere, Laura1, Salkovska, Jelena1, Batraga, Anda1
Publikováno v: New Challenges of Economics & Business Development. 2023, p88-93. 6p.
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5
Conference
USE OF ARTIFICIAL INTELLIGENCE IN MARKETING COMMUNICATION OF LATVIAN COMPANIES.
Autor: Salkovska, Jelena1, Batraga, Anda1, Kaibe, Liene1, Cace, Maija Delle2
Publikováno v: New Challenges of Economics & Business Development. 2022, p230-237. 8p.
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6
Conference
POSSIBILITIES OF USING CHATBOTS IN DIGITAL MARKETING STRATEGY OF LATVIAN COMPANIES.
Autor: Salkovska, Jelena1, Batraga, Anda1, Kaibe, Liene1
Publikováno v: New Challenges of Economics & Business Development. 2021, p382-390. 9p.
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7
Periodical
Use of augmented reality tools in marketing communication with the audience
Autor: Salkovska, Jelena, Batraga, Anda, Kaibe, Liene, Kalkis, Henrijs, Kellerte, Katrina, Minskere, Laura
Publikováno v: International Journal of Learning and Change; 2024, Vol. 16 Issue: 5 p473-485, 13p
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8
Akademický článek
Marketing and Logistics Cooperation Problems in Latvian Companies
Autor: Šalkovska, Jeļena, Ribakova, Natalija, Danovičs, Vadims
Publikováno v: In Procedia - Social and Behavioral Sciences 24 January 2014 110:390-397
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9
Conference
CONSUMER BEHAVIOR AFFECTING FACTORS LEADING TO INCREASED COMPETIVNESS DURING HOLIDAY SEASON.
Autor: Batraga, Anda, Salkovska, Jelena, Legzdina, Aija, Rukers, Ilgvars, Bormane, Santa
Publikováno v: Economic Science for Rural Development Conference Proceedings. 2018, Issue 48, p329-337. 9p. 6 Graphs.
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10
Conference
MUSIC AS RETAIL ATMOSPHERIC FACTOR AND INFLUENCE ON CONSUMERS BEHAVIOR IN LATVIA.
Autor: Salkovska, Jelena1, Batraga, Anda1, Siga, Agate Beate1, Duboviks, Janis1
Publikováno v: International Multidisciplinary Scientific Conference on Social Sciences & Arts SGEM. 2018, Vol. 5, p687-695. 9p.
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