Zobrazeno 1 - 10
of 25
pro vyhledávání: '"Ruturaj Baber"'
Publikováno v:
Tourism, Vol 34, Iss 1, Pp 57-66 (2024)
This study scrutinizes India’s growing appeal as a tourist destination, accentuated by government initiatives and innovative tourism policies like the e-visa program, Incredible India Campaign 2.0 and digital advancements in the travel sector. With
Externí odkaz:
https://doaj.org/article/9333169ad32f439f8f208f8fb21ebe5e
Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
AbstractThis systematic literature review aims to synthesize the academic research on consumer ethnocentrism comprehensively. The study systematically examines the development of consumer ethnocentrism research over time, including publication years,
Externí odkaz:
https://doaj.org/article/b55fc6f1068144228b72f14ecbaca5ca
Publikováno v:
International Journal of Information Management Data Insights, Vol 4, Iss 2, Pp 100239- (2024)
Utilizing the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) framework, this research delved into the behavioral intentions and actual usage of fantasy sports gaming apps. The moderating influence of celebrity trustworthiness and risk
Externí odkaz:
https://doaj.org/article/85b5f6f8395f43ff8643415a1b512213
Publikováno v:
Business Perspectives and Research. 11:137-158
Consumer ethnocentric tendencies (CET) is a field of study that has developed a distinct identity among marketing researchers and practitioners. The construct has been used in consumer research for over three decades. This study uses two bibliometric
Publikováno v:
Journal of Consumer Behaviour. 21:554-571
Autor:
Ruturaj Baber, Prerana Baber
Publikováno v:
Journal of Hospitality and Tourism Insights.
PurposeThis paper aims to explore the influence of e-reputation, destination image and social media marketing efforts (SMME) on the intention to visit among tourists. The relationships are examined through the lens of the stimuli-organism-response (S
Publikováno v:
Journal of Content Community and Communication. 13:17-26
In 2015, India adopted the UN‟s Agenda for Sustainable Development Goal 4 which aims to “ensure inclusive and equitable quality education and promote lifelong learning opportunities for all”. As the existent educational system was inadequate to
Publikováno v:
JIMS8M: The Journal of Indian Management & Strategy. 26:57-63