Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Rumbidzai Patience Marere"'
Autor:
Chikazhe Lovemore, Desderio Chavunduka, Shakemore Chinofunga, Rumbidzai Patience Marere, Oniwel Chifamba, Martha Kaviya
Publikováno v:
European Journal of Management Studies, Vol 28, Iss 3, Pp 193-211 (2023)
Purpose – The major objective of the study is to investigate the effect of selected customer retention strategies (fair pricing, online marketing and frequent communication) on perceived service quality and organisational performance within the ret
Externí odkaz:
https://doaj.org/article/768720eedd3e4435847e3863a6f2028f
