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pro vyhledávání: '"Roskoshnaya Yelena A."'
Publikováno v:
Bìznes Inform, Iss 3, Pp 313-318 (2013)
The article describes theoretical approaches to definition of the concept of relations marketing (clienting). It justifies urgency of introduction of client-oriented marketing approach in bank activity for provision of effective interrelation of the
Externí odkaz:
https://doaj.org/article/de83a9a874ef4799af75bb9948b5f69f