Zobrazeno 1 - 10
of 24
pro vyhledávání: '"Ronny Reinhardt"'
Autor:
Ronny Reinhardt, Julia Wöhler
Publikováno v:
Creativity and Innovation Management. 30:144-163
Publikováno v:
Journal of Business Research. 124:136-151
In many industries, new product development (NPD) success depends on whether products simultaneously provide value to multiple stakeholders on the demand-side of the firm like buyers, users, payers and regulators. Building on the open innovation and
Publikováno v:
Long Range Planning. 51:770-796
Low-end innovations, defined as new products or services that expand a market by addressing consumers with a low willingness or ability to pay, have a dual purpose – they can be a prerequisite for firm survival and growth and a major driver of soci
Publikováno v:
Innovationen und Innovationsmanagement im Gesundheitswesen ISBN: 9783658286422
Unsere Gesellschaft im 21. Jahrhundert steht vor zahlreichen globalen Herausforderungen. Besonders das Gesundheitswesen sieht sich trotz Verbesserungen von Untersuchungs- und Behandlungsmethoden grosen Aufgaben gegenuber. Ein drangendes Problem stell
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f679bc8a40fe48fb1982f5ee3d9336b2
https://doi.org/10.1007/978-3-658-28643-9_4
https://doi.org/10.1007/978-3-658-28643-9_4
Autor:
Sebastian Gurtner, Ronny Reinhardt
Publikováno v:
Technological Forecasting and Social Change. 132:268-283
Disruptive innovation theory assumes that primary and secondary performance dimensions as well as price influence adoption and use differently depending on the product category. Study 1 tests this premise using a large and heterogeneous sample of con
Publikováno v:
Managing Natural Resources. :61-87
Autor:
Gianfranco Walsh, Ariane Segelitz-Karsten, Nadine Hietschold, Ronny Reinhardt, Mario Schaarschmidt, Sebastian Gurtner
Publikováno v:
Academy of Management Proceedings. 2021:11591
Researchers and practitioners call for innovation that is affordable to consumers with a low willingness or ability to pay. However, many affordable innovation ideas may never come to fruition beca...
Publikováno v:
R&D Management. 49:139-154
Traditionally, innovation adoption research has focused on the determinants of the states ‘adoption’ and ‘nonadoption’. Aiming at a more detailed understanding of innovation adoption and resistance behavior, this study takes a different persp
Autor:
Ronny Reinhardt, Sebastian Gurtner
Publikováno v:
Journal of Product Innovation Management. 33:34-54
Ambidexterity, defined as the capability to develop both incremental and radical innovations, is an important driver of firm success. Idea generation is an essential starting point for both types of innovation. Therefore, this study investigates whet
Autor:
Ronny Reinhardt
Publikováno v:
Leveraging Constraints for Innovation ISBN: 9781119390299
Leveraging Constraints for Innovation
Leveraging Constraints for Innovation
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d1d4f4e04cabddb23b7269cf4595f361
https://doi.org/10.1002/9781119390299.ch7
https://doi.org/10.1002/9781119390299.ch7