Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Ronald W. Stampfl"'
Publikováno v:
Journal of Marketing Education. 16:25-33
This article (1) reviews a current and historical context of disciplinary and gender diversity in marketing and retailing education, (2) explores cross-disciplinary dimensions and impact of the diversity, and (3) suggests ways to integrate diverse ma
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e8d5f296dc2530510052b2988976ae45
https://doi.org/10.1177/027347539401600104
https://doi.org/10.1177/027347539401600104
Autor:
Ronald W. Stampfl
Publikováno v:
Journal of Consumer Affairs. 12:209-219
The field of consumer education needs conceptual frameworks to organize the growing body of existing knowledge and to point to needed research. The use of the familiar life cycle variable for this purpose is proposed. Generalizations, based upon a re
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3fcfef07b10fb3f9aa1fbe8f89986778
https://doi.org/10.1111/j.1745-6606.1978.tb00884.x
https://doi.org/10.1111/j.1745-6606.1978.tb00884.x
Publikováno v:
Home Economics Research Journal. 9:64-71
Children's learning of consumer economic concepts in two types of preschool teaching con ditions was contrasted. Children in the Ausubelian program (high proportion of teacher- directed learning activity) achieved a significantly higher level of perf
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5d56fcf7669cd3444fd2c121de11a622
https://doi.org/10.1177/1077727x8000900107
https://doi.org/10.1177/1077727x8000900107
Publikováno v:
Journal of Consumer Affairs. 12:12-29
Children are consumers and subject to a number of factors which socialize them into this role. Consumer education is often cited as an important tool in directing this socialization process toward the desired result of developing efficient and knowle
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3e3d92ba750196de217dce90273dd035
https://doi.org/10.1111/j.1745-6606.1978.tb00630.x
https://doi.org/10.1111/j.1745-6606.1978.tb00630.x
Autor:
Ronald W. Stampfl, Robert J. Kroll
Publikováno v:
Journal of Consumer Affairs. 20:214-230
Some past studies concerning attitudes toward consumer public policy issues have attempted to distinguish characteristics of consumerism supporters from those of nonsupporters. Results to date have been largely inconsistent. This study incorporates a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::52f8d38bea3b896392aee1a473228392
https://doi.org/10.1111/j.1745-6606.1986.tb00379.x
https://doi.org/10.1111/j.1745-6606.1986.tb00379.x
Autor:
Ronald W. Stampfl
Publikováno v:
Journal of Consumer Studies and Home Economics. 2:231-245
The home economist has long been interested in effective family and consumer decision making and has tended to take a holistic or macro approach to decision theory. Recently, some applications of normative decision theory to consumer decision making
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4bd64a80898bf366820a8b259f09aaca
https://doi.org/10.1111/j.1470-6431.1978.tb00324.x
https://doi.org/10.1111/j.1470-6431.1978.tb00324.x
Autor:
Ronald W. Stampfl
Publikováno v:
Journal of Marketing. 51:143-145
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::838fba02b7f66baff7cdff732e36818d
https://doi.org/10.1177/002224298705100414
https://doi.org/10.1177/002224298705100414
Publikováno v:
Journal of Marketing. 51:143
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f16f606626a303c1334af158799635b6
https://doi.org/10.2307/1251256
https://doi.org/10.2307/1251256