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This handbook provides the most comprehensive compilation of traveler spending and tourist visitor statistics available in any published reference. With a thorough and in-depth assessment of the travel market, this report covers such key topics as ai
Media and advertising market data are scattered through a myriad of sources. This handbook compiles top-line data into a single easy-to-use reference. Segments covered include filmed entertainment, home entertainment, live performances, local adverti
Expanded to 552 pages and 145 chapters. The handbook presents a comprehensive analysis of the $3.2 trillion U.S. healthcare marketplace with the most recent statistics and data available. This is the #1 best-selling publication of its kind available
Expanded to 118 chapters and 649 pages, this handbook provides the most comprehensive compilation of traveler spending and tourist visitor statistics available in any published reference. With a thorough and in-depth assessment of the travel market,
Retail Business Market Research Handbook 2017-2018 presents the following: year-end and historical market data by sector; trends and current business activities; discussion of emerging e-commerce and mobile commerce markets; review of the financial p
The annual U.S. leisure market is assessed at $2.5 trillion. Fueled predominantly by Baby Boomer spending, significant growth in the leisure marketplace is expected for the foreseeable future. Leisure Business Market Research Handbook 2017-2018 prese
Media and advertising market data are scattered through a myriad of sources. This handbook compiles top-line data into a single easy-to-use reference. Segments covered include filmed entertainment, home entertainment, live performances, local adverti
With a thorough and in-depth analysis of the $709 billion restaurant and foodservice industry, Restaurant, Food & Beverage Market Research Handbook 2016-2017 provides consumer spending data, market forecasts, and trends assessments. The trends assess
Total global consumer spending tops $46.4 trillion. This market is assessed by region, country, and sector in International Consumer Markets 2016-2017. Fifteen countries account for 75% of global GDP; the economy of each exceeds $1 trillion. Internat
Business-to-Business Marketing 2016-2017 presents statistics on B2B spending, comparisons of the effectiveness of marketing tactics, surveys of marketers and end-users, and analyses of trends in the B2B marketplace. Topics include analytics, B2B medi