Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Ricarda Schauerte"'
Publikováno v:
Journal of Cultural Economics. 45:263-293
Traditional linear television has been a long-standing success story. However, the digital revolution is rapidly transforming the TV industry, in terms of production, distribution, and consumption. New market opportunities are attracting competitors
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b017998c1eb0d70f8936b2e321d8eb0a
https://doi.org/10.1007/s10824-020-09389-x
https://doi.org/10.1007/s10824-020-09389-x
Publikováno v:
SSRN Electronic Journal.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9e97ad39a8c4308abfdd5915fefb083a
https://doi.org/10.2139/ssrn.3968075
https://doi.org/10.2139/ssrn.3968075
Publikováno v:
Journal of Cultural Economics. 39:15-41
A substantial number of current Hollywood productions are remakes of earlier motion pictures. This research investigates the economic implications of this strategy. It develops a conceptual framework of brand extension success in the movie industry t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c6a512190ee045506254c20ad168a3e0
https://doi.org/10.1007/s10824-014-9221-6
https://doi.org/10.1007/s10824-014-9221-6
Autor:
Schauerte, Nico, Becker, Maren, Imschloss, Monika, Wichmann, Julian R.K., Reinartz, Werner J.
Publikováno v:
In International Journal of Research in Marketing December 2023 40(4):801-822
Publikováno v:
Journal of Product Innovation Management. Jul2022, Vol. 39 Issue 4, p515-533. 19p. 5 Charts, 6 Graphs.
Autor:
Hakemoller Marsh, Alexander, Cannonier, Colin1 colin.cannonier@belmont.edu
Publikováno v:
Journal of Economic Insight. 2018, Vol. 44 Issue 1, p1-20. 20p.
Publikováno v:
Journal of Cultural Economics; Jun2021, Vol. 45 Issue 2, p263-293, 31p
Publikováno v:
Journal of Cultural Economics; Feb2015, Vol. 39 Issue 1, p15-41, 27p
Autor:
Florian Krauß
This open access book examines how TV professionals in Germany have negotiated “quality TV drama” from 2015 to the present. As practitioners have adapted quality TV – a term most strongly associated with US series – to their own national cont
Der Sammelband untersucht das Verhältnis von Klasse – einer nicht nur ökonomischen, sondern auch kulturellen und politischen Kategorie – und dem Fernsehen in seinen gegenwärtigen hybriden Formen vor allem aus vier Perspektiven: Erstens geht es