Zobrazeno 1 - 8 of 8 pro vyhledávání: '"Renju Mathai"'
1
THE MEDIATING EFFECT OF CUSTOMER INTIMACY ON ELECTRONIC WORD OF MOUTH (eWOM) IN SOCIAL NETWORKING SITES ON BUYING INTENTION
Autor: Thangaraja Arumugam, Renju Mathai, K. Balasubramanian, Renuga K, Mohamed Rafiq, V.Kalyani
Social networking sites are the hub for social interaction about the brands and product performances among consumers who actively participate in the online shopping. The consumers are becoming more conscious about their shopping especially when it co
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4a53cbc8f80bc1f34b410b6519219fcc
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3
A Social Network Analysis on Understanding Pattern of Shoppers’ OmniChannel Adoption and Clustering Based on Channel Switching and Preference Attributes
Autor: Balaji Jayakrishnan, Thangaraja Arumugam, Maharishi Ranganathan, Vimala Kadiresan, Renju Mathai
Publikováno v: SSRN Electronic Journal.
This study focuses on customers’ various shopping motives through Omni-channel adoption and level of attainment of shopping motives. Customers adopt different channels and integrate the evidence to reach the optimal shopping motives. The purpose of
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::835ab7fe3ff46ddefae5080d6c3b0950
https://doi.org/10.2139/ssrn.3713754
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5
Preference and Promoting of E-Learning as a Training Medium in the Hospitality Industry with Special Reference to Four and Five Star Hotels in Tamil Nadu – India
Autor: Thangaraja Arumugam, Renju Mathai
Publikováno v: International Journal of Business Administration. 7
Hotel and tourism industries in India are one of the greatest long term assets that cater large scale of employment and generate revenue to a great extent. But there is a lack of skilled labor for this industry. The profile and skill of the employees
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::dcc431a7f99bbbcf12c0e0dadb0bbecd
https://doi.org/10.5430/ijba.v7n3p91
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7
The Role of Q Metric Approach in the Training of Emotional Intelligence Competence among the Employees of the Hospitality Industry, Tamil Nadu- India
Autor: Thangaraja Arumugam, Renju Mathai
Publikováno v: International Journal of Learning and Development. 6:42
It has been observed that training in the hospitality industry becomes a challenge as the employees in this industry have been significantly increased in recent years. Employees are trained to perform well in the organizations while they are also pai
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::c6abdff39347821b483ca1092f736231
https://doi.org/10.5296/ijld.v6i2.9547
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8
A Study of Training Managers and Department Managers role in Successful Implementation of E- Learning as Training Medium in Hospitality Industry in India
Autor: Renju Mathai
Publikováno v: International Journal of Human Resource Studies. 6:234
A large number of organizations have shifted, wholly or partially towards using E- Learning as a training tool. Hospitality industry is one such important industry which has already started using E- Learning as a training tool. It is extremely import
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::a77579700cb80d6fd60d8cf3bbf1060e
https://doi.org/10.5296/ijhrs.v6i2.9462
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