Zobrazeno 1 - 10
of 49
pro vyhledávání: '"Renato Cotta de Mello"'
Publikováno v:
Regepe Entrepreneurship and Small Business Journal, Vol 13, Iss 2 (2024)
Objective: This paper is a teaching case designed for graduate and undergraduate courses on subjects involving international business, international marketing, or international entrepreneurship. It describes how a small entrepreneurial company – Fu
Externí odkaz:
https://doaj.org/article/7ffc69ae1d1a46dfaa59ffb016f1d2e9
Publikováno v:
Internext: Revista Eletrônica de Negócios Internacionais, Vol 19, Iss 1 (2023)
Objective: This study focuses on the internationalization process of an important emerging markets multinational (EMM), aiming to understand how such companies manage to achieve relevant positions in the global economy. In seeking to understand its s
Externí odkaz:
https://doaj.org/article/419b3b9a830749d58d74c1e5291c2e32
Publikováno v:
RAC: Revista de Administração Contemporânea, Vol 26, Iss 6, Pp e210103-e210103 (2022)
This teaching case explores a unique international trajectory of an emerging market multinational in the cosmetics, fragrances, and toiletries industry. Natura &Co presents two very different internationalization strategies in two distinct moments: t
Externí odkaz:
https://doaj.org/article/3a8e1cde4550429288c3916a6c36aaff
Publikováno v:
Internext: Revista Eletrônica de Negócios Internacionais, Vol 16, Iss 3 (2021)
Purpose: The research aimed at investigating the pre-conditions and the decision-making process by which physician-entrepreneurs adopt CBHCS as part of their business. Method: The study uses the case method of investigation. Main results: Results
Externí odkaz:
https://doaj.org/article/a5bb964c9ae946f381363b3336176d31
Publikováno v:
Internext: Revista Eletrônica de Negócios Internacionais, Vol 13, Iss 2, Pp 71-85 (2018)
This work analyzed the pertinent literature, identifying possible relationships between the high growth of scale-up enterprises and their internationalization process. For this purpose, a systematic literature review was conducted in the fields of In
Externí odkaz:
https://doaj.org/article/e476988ee2c640f28bdee959b1e680c2
Publikováno v:
BAR: Brazilian Administration Review, Vol 14, Iss 1, Pp 1-25 (2017)
The mainstream literature has focused on knowledge transfers from parent companies to subsidiaries, while paying less attention to knowledge created at the subsidiary level. But there is a growing trend to knowledge co-creation, and the responsibilit
Externí odkaz:
https://doaj.org/article/2afdcbe9bb1d4f8a95e315a720e14fc8
Autor:
Paula Porto, Renato Cotta de Mello
Publikováno v:
Internext: Revista Eletrônica de Negócios Internacionais, Vol 10, Iss 3, Pp 15-30 (2015)
The purpose of this study is to investigate the role of the entrepreneur and the characteristics of the internationalization process for Yaguara Ecológico, a small Brazilian coffee producer, in the light of different theoretical approaches. A litera
Externí odkaz:
https://doaj.org/article/4c5b97df760c4f54a1bdbe68a158f757
Publikováno v:
BAR: Brazilian Administration Review, Vol 12, Iss 4, Pp 403-420 (2015)
Brazilian diasporas overseas hasreceived little academic interest. Nevertheless, estimates suggest that around three million Brazilians currently live in other countries. The present study looks at a specific type of diaspora: small entrepreneurs f
Externí odkaz:
https://doaj.org/article/9a873cd6d775496bbc6629a078459227
Autor:
Ângela da Rocha, Renato Cotta de Mello, Anne-Marie Delaunay Maculan, Henrique Fernandes Pacheco
Publikováno v:
RAC: Revista de Administração Contemporânea, Vol 14, Iss 6, Pp 1158-1170 (2010)
This teaching case presents the internationalization process of a firm that distinguishes itself in three aspects: it is part of the services industry, sells software (an atypical product in Brazilian exports), and has its headquarters in the Northea
Externí odkaz:
https://doaj.org/article/43939ecaca7d4488a548438a4feb5808
Publikováno v:
Revista Gestão e Desenvolvimento, Vol 12, Iss 2 (2015)
A proposta deste artigo é mapear e analisar, a partir de uma perspectiva histórica, as políticas governamentais de apoio à internacionalização de empresas brasileiras, com foco direcionado para o setor da construção civil. Em outros termos, o
Externí odkaz:
https://doaj.org/article/201b0c3476c74f5c932ca5a91945b055