Zobrazeno 1 - 10
of 10
pro vyhledávání: '"Reklam Kampanyası"'
Autor:
ÇAKI, Caner
Publikováno v:
Volume: 10, Issue: 2 746-769
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
İç savaşın sürdüğü Suriye ve Yemen’den sonra 24 Şubat 2022 tarihinde Rusya’nın Ukrayna’yı işgale başlamasıyla pek çok Ukraynalı çocuk savaşın ortasında kalmıştır. Bu aşamada savaşa maruz kalan çocukların yaşadıklar
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=tubitakulakb::275504cd7efb5eb6f68d1244b9b26d95
https://dergipark.org.tr/tr/pub/e-gifder/issue/72904/1108823
https://dergipark.org.tr/tr/pub/e-gifder/issue/72904/1108823
Political advertisements are still one of the most effective weapons of political marketing campaigns. This is evident by the fact that in both developing and established democracies the budget spent on political campaigns keeps increasing on a yearl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::33d4184aca6a8f2c3bbdd51ec9bfdbe2
http://hdl.handle.net/11467/6397
http://hdl.handle.net/11467/6397
Autor:
Hakan Cengiz, Behçet Yalın Özkara
Publikováno v:
Business & Management Studies: An International Journal, Vol 4, Iss 1 (2016)
The main purpose of this study is to investigate the effects of materialism, individualism and self-congruity on the consumers’ intention to share personalized advertisements on social network sites (SNS) and attitude toward such advertisements. Fo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doajarticles::748dcb37da4a7a1b7f585efeb2923c5d
http://www.bmij.org/index.php/1/article/view/45
http://www.bmij.org/index.php/1/article/view/45
Autor:
Timur Keskintürk, Eyüp Çetin
Publikováno v:
Alphanumeric Journal, Vol 3, Iss 1, Pp 1-6 (2015)
Alphanumeric Journal
Alphanumeric Journal
This effort is to solve the media allocation model using metaheuristic genetic algorithm. The NP-complete model which is an integer nonlinear programming is originated from the weapon-target assignment problem of military operations research. We solv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::98712428f0911e9c3981cc4d1e54db2b
https://doi.org/10.17093/aj.2015.3.1.5000128271
https://doi.org/10.17093/aj.2015.3.1.5000128271
Autor:
Eda Er
Publikováno v:
Volume: 4, Issue: 1 60-78
Karabük Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
Karabük Üniversitesi Sosyal Bilimler Enstitüsü Dergisi
As popular and academic articles indicate, marketing structure and market conditions has become highly developed and complex field of study today. In this environment, advertising has gained far more importance for companies to communicate effectivel
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::951ed42e7ed9194ddfb7d3390bb899c0
https://dergipark.org.tr/tr/pub/joiss/issue/10031/123782
https://dergipark.org.tr/tr/pub/joiss/issue/10031/123782
Autor:
Dönmez, Mevlüt
Günümüz pazar koşullarında rekabet her geçen gün artmakta, gün içerisinde binlerce reklam mesajına maruz kalan tüketiciler ise kendilerini reklam mesajlarına kapatmaktadır. Tüketici ile marka arasında bir diyalog ortamı oluşturarak d
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::43d5d656987bad248414e17be46360ca
https://hdl.handle.net/20.500.12395/3579
https://hdl.handle.net/20.500.12395/3579
Autor:
Güven, Begüm Aylin
Sanayi devrimi sonrasında hızla gelişen dünya yeni bir akım ve değişimin etkisi altına girmiştir. Küreselleşme olarak bilinen bu hızlı değişim olgusunun ülkeleri kendi iradeleri dışında hızlı bir benzeşim sürecine soktuğu yads
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::26be2e6bc8cee00c8f5377e4d41de91d
http://hdl.handle.net/11413/698
http://hdl.handle.net/11413/698
Autor:
Yücel, Yasemin
Text in English ; Abstract: English and Turkish Includes bibliographical references (leaves 172-191) xii, 199 leaves Mobile services provide companies with a strong marketing potential, because mobile technologies enable brands to have a direct commu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______3401::7800daf4b100f3c0d4555cca46e0ee14
https://hdl.handle.net/11729/984
https://hdl.handle.net/11729/984
Autor:
NAYMAN, Şükrü Ufuk
Bu araştırma, sosyal içerikli reklam kampanyalannın, grafik tasanm ilkelerine uygunluğunun saptanmak, eğitici bilgi vermesi ve eğitime olan katkısını ortaya koymak için yapılmıştır. Sosyal içerikli reklam kampanyalannda kullanılan af
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______9464::94b24a85db63dd12d46b31621051dc20
http://hdl.handle.net/20.500.12602/190568
http://hdl.handle.net/20.500.12602/190568