Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Rejoice Jealous Tobias-Mamina"'
Publikováno v:
International Review of Management and Marketing, Vol 13, Iss 1 (2023)
Street food vending is still prevalent in developing countries despite the enormous stride recorded in the areas of food processing. This study investigates the practicality of the extended theory of reasoned action for street-food patronage decision
Externí odkaz:
https://doaj.org/article/9cb9d011f7df450e9025022c2fef5256
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 9, Iss 3, Pp 274-287 (2020)
The current study examines the effect of social media-based (Instagram) influencer advertising, on advertising cognition, attitude towards a brand, brand beliefs, as well as intention to visit a tourist destination, on a sample of consumers in Gaut
Externí odkaz:
https://doaj.org/article/a3bf9eec05d2400fb9da118fb4d4d9c2
Publikováno v:
International Review of Management and Marketing, Vol 11, Iss 4 (2021)
compounds used to boost crop productivity have stimulated consumer and marketer interest in organic food. Organic ingredients are generally viewed as more nutritious, cheaper, cleaner and more environmentally sustainable. Society is currently witness
Externí odkaz:
https://doaj.org/article/03442c99a4084172a01199ac88574ee8
Publikováno v:
Cogent Business & Management, Vol 8, Iss 1 (2021)
This study determined the influence of perceived ease of use, perceived enjoyment, trustworthiness, knowledge and competence as potential determinants of consumer-generated-content usage for apparel shopping in a sample of young adult consumers. The
Externí odkaz:
https://doaj.org/article/4bda4ac356d94f218916f2f9c5d0af2f
Publikováno v:
Data in Brief, Vol 31, Iss , Pp 106035- (2020)
This data article presents raw inferential statistical data which determine the use of consumer-generated content for online fashion apparel shopping among young adult consumers in South Africa. The data was gathered from consumers within the Gauteng
Externí odkaz:
https://doaj.org/article/c09cebb1455244b38a3cc37b26a34ae2
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 9, Iss 3, Pp 274-287 (2020)
The current study examines the effect of social media-based (Instagram) influencer advertising, on advertising cognition, attitude towards a brand, brand beliefs, as well as intention to visit a tourist destination, on a sample of consumers in Gauten
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::250fbf996a3eb4af24bcaafcbc9e20ec
https://doi.org/10.46222/ajhtl.19770720-18
https://doi.org/10.46222/ajhtl.19770720-18
Publikováno v:
Cogent Business & Management, Vol 8, Iss 1 (2021)
This study determined the influence of perceived ease of use, perceived enjoyment, trustworthiness, knowledge and competence as potential determinants of consumer-generated-content usage for apparel shopping in a sample of young adult consumers. The
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1a886640088e7a0998830b1f94f4b444
https://doi.org/10.1080/23311975.2021.1969766
https://doi.org/10.1080/23311975.2021.1969766
Publikováno v:
Data in Brief
Data in Brief, Vol 31, Iss, Pp 106035-(2020)
Data in Brief, Vol 31, Iss, Pp 106035-(2020)
This data article presents raw inferential statistical data which determine the use of consumer-generated content for online fashion apparel shopping among young adult consumers in South Africa. The data was gathered from consumers within the Gauteng
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d79b7d96fc2ed9e29155c2f57da834f2
http://europepmc.org/articles/PMC7393446
http://europepmc.org/articles/PMC7393446