Zobrazeno 1 - 10
of 223
pro vyhledávání: '"Ratih Hurriyati"'
Publikováno v:
Journal of Human, Earth, and Future, Vol 4, Iss 4, Pp 411-423 (2023)
This qualitative study aims to investigate the Triple Layered Business Model Canvas (TLBMC) strategy to drive environmental progress within the Indonesian fashion industry. Employing the descriptive phenomenological method, the research focuses on ap
Externí odkaz:
https://doaj.org/article/bf35ff8422dc47289088dd575d865432
Publikováno v:
Journal of Eastern European and Central Asian Research, Vol 10, Iss 6 (2023)
ABSTRACT This study aims to develop a new construct, Smart University Image (SUI), as a branding strategy in private universities. It is necessary due to the limitations of brand image theory in the context of a Smart University (SU), which is cons
Externí odkaz:
https://doaj.org/article/525c5e0390994e079f910bad7ab2a921
Publikováno v:
Journal of Eastern European and Central Asian Research, Vol 10, Iss 6 (2023)
The challenge for the new normal era lies in the changing habits of fashion retail consumers after the COVID-19 pandemic. This study investigates how omnichannel service quality influences consumer purchase intention for fashion products in the post-
Externí odkaz:
https://doaj.org/article/eb49328611714bc9a1da50a80771da3d
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 11, Iss 6, Pp 1860-1877 (2022)
This study examined (i) the impact of COVID-19 on practice of virtual participation in leisure and recreation activities in Ghana; (ii) the challenges in the use of virtual approaches as well as the future successes of Ghana Tourism considering the n
Externí odkaz:
https://doaj.org/article/a880e62bd2194faea1b285f708aa74a4
Publikováno v:
Journal of Eastern European and Central Asian Research, Vol 10, Iss 4 (2023)
The research aims to develop a theoretical model of consumption value associated with adopting omnichannel service technology, with the empirical context of the household appliance retail sector consisting of functional value, epistemic value, social
Externí odkaz:
https://doaj.org/article/fd78f5a2649f4755bc5b471ad1923ca4
Publikováno v:
Journal of Eastern European and Central Asian Research, Vol 10, Iss 4 (2023)
This study aims to compare a marketing strategy for ecotourism in Uzbekistan and Indonesia. A marketing strategy study for ecotourism in Uzbekistan used a literature review. However, ecotourism in Indonesia used a model to examine how the ecotourism
Externí odkaz:
https://doaj.org/article/f28165cab7ce47efb77a4605c67709d9
Publikováno v:
Manajemen dan Bisnis, Vol 21, Iss 2, Pp 161-172 (2022)
Small and medium enterprises in Indonesia are currently facing stiff competition because more and more competitors are emerging. To win the competition, local companies must pay attention to the strategies adopted so as to produce innovations that ca
Externí odkaz:
https://doaj.org/article/66d69404b1d34bd09264a4d5909828bb
Publikováno v:
Tourism and Hospitality Management, Vol 28, Iss 2, Pp 297-314 (2022)
Purpose – The purpose of this study is to define and analyze the role of virtual reality experiences, travel motivation, travel constraints, and destination image on revisit intention. Design – Exploratory analysis to investigate whether destin
Externí odkaz:
https://doaj.org/article/28bc7498f4fb4f9284e1cf3899850216
Publikováno v:
JOIV: International Journal on Informatics Visualization, Vol 6, Iss 2, Pp 371-375 (2022)
Gamification of marketing is a fast-growing phenomenon and an innovation for mobile marketing. Gamification is a strategy for increasing the attractiveness of mobile consumers to encourage increased shopping behavior, loyalty, engagement, and product
Externí odkaz:
https://doaj.org/article/2b0b709171434d24a6777fa178f57ce5
Publikováno v:
Jurnal Manajemen dan Wirausaha, Vol 24, Iss 1, Pp 81-90 (2022)
This research had the purpose of investigating the utilization of a company's official website as a communication medium and for online branding purposes in the telecommunication industry in Indonesia. This study used a population of official websi
Externí odkaz:
https://doaj.org/article/4f620acc6a784d3e83e100956fd23f9f