Zobrazeno 1 - 10
of 12
pro vyhledávání: '"Rares Mocanu"'
Publikováno v:
Management Dynamics in the Knowledge Economy, Vol 9, Iss 4, Pp 499-512 (2021)
Multiple studies show that the contemporary society is increasingly more responsible and ask companies to prove responsible citizens, too. The current study aims to a better understanding of the role of age plans in responsible consumption attitudes
Externí odkaz:
https://doaj.org/article/ca55035095264650a88808c09f677d4c
Autor:
Rares MOCANU
Publikováno v:
Management Dynamics in the Knowledge Economy, Vol 1, Iss 3, Pp 387-408 (2014)
This study investigates how brand image relates to self-image and how brand consumption contributes to the construction of self. Most of the research on brand image refers to brand attitudes. Day (1970) considers attitudes "a central integrating feat
Externí odkaz:
https://doaj.org/article/02796b6f1e74429db6392d96b857e036
Publikováno v:
Proceedings of the International Conference on Business Excellence. 15:102-112
The goal of this study is to examine knowledge management’s function as a mediator between academic management and business education. Knowledge management evolved in the last decades as an important component of the organizational management that
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a4228206bff511aa0e0ffbf1c0f6d3bb
https://doi.org/10.2478/picbe-2021-0010
https://doi.org/10.2478/picbe-2021-0010
Publikováno v:
Kybernetes.
PurposeThe purpose of the present research is to introduce a combined framework that integrates innovative work behavior, product innovation process and customer knowledge management; then, to explore the mediating effect of customer knowledge manage
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a8f83562a48ba883e39681183ac6e067
https://doi.org/10.1108/k-09-2021-0818
https://doi.org/10.1108/k-09-2021-0818
Publikováno v:
Sustainability, Vol 13, Iss 12927, p 12927 (2021)
BASE-Bielefeld Academic Search Engine
Sustainability; Volume 13; Issue 22; Pages: 12927
BASE-Bielefeld Academic Search Engine
Sustainability; Volume 13; Issue 22; Pages: 12927
Customer knowledge management (CKM) is a relatively new research domain, aiming at exploring the potential of customer knowledge for the open innovation process of companies. The present paper aims at performing a complex analysis of the serial media
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::2c503aa752ae7229d28fe2d0e62a99cb
https://www.mdpi.com/2071-1050/13/22/12927
https://www.mdpi.com/2071-1050/13/22/12927
Publikováno v:
Sustainability
Volume 13
Issue 4
Sustainability, Vol 13, Iss 2313, p 2313 (2021)
BASE-Bielefeld Academic Search Engine
Volume 13
Issue 4
Sustainability, Vol 13, Iss 2313, p 2313 (2021)
BASE-Bielefeld Academic Search Engine
Knowledge management developed in the last decades as a dynamic symbiosis between science and art with significant implications on business and business education. Knowledge management operates within the organizational management, but it focuses on
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::171f91e7d6d6c878ab9262a59b76dbf1
Autor:
Rares MOCANU
Publikováno v:
Management Dynamics in the Knowledge Economy, Vol 1, Iss 3, Pp 387-408 (2014)
This study investigates how brand image relates to self-image and how brand consumption contributes to the construction of self. Most of the research on brand image refers to brand attitudes. Day (1970) considers attitudes "a central integrating feat
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::e24c299b78c4664b3817a265a95c5ee4
http://managementdynamics.ro/index.php/journal/article/download/37/29
http://managementdynamics.ro/index.php/journal/article/download/37/29
Publikováno v:
Psihologia Resurselor Umane, Vol 6, Iss 1, Pp 47-63 (2008)
Chestionarul Multifactorial de Leadership (MLQ), în versiunea sa cea mai recentă (Forma 5X) este un instrument complex, dezvoltat atât cu scopul de a oferi o dimensiune clară a componentelor transformaționale, tranzacționale si celor de tip pas
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::695907a9baed81a18a184419b1b25301
http://www.apio.ro/pru/archive/2008_vol6_1_5.pdf
http://www.apio.ro/pru/archive/2008_vol6_1_5.pdf
Autor:
Alexandra Zbuchea, RARES MOCANU
Publikováno v:
BASE-Bielefeld Academic Search Engine
The setting of this paper is provided by a certain confusion regarding the delimitation of the responsibilities of managers from those of marketers. Many companies consider the marketing manager to solely be a link with their advertising and public r
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::b574eb3cae10dd48b93c2f6b185e0e65
http://tbs.ubbcluj.ro/RePEc/bbn/journl/Negotia_1_2015.pdf
http://tbs.ubbcluj.ro/RePEc/bbn/journl/Negotia_1_2015.pdf
Autor:
Rareș MOCANU
Publikováno v:
Management Dynamics in the Knowledge Economy, Vol 8, Iss 4 (2020)
Customer knowledge management has begun to catch momentum due to de fact that companies started to understand the importance of customer knowledge on the overall customer and brand experience even though there is no appreciable consideration in this
Externí odkaz:
https://doaj.org/article/98a043684e524b49857424d3a1e48899