Zobrazeno 1 - 10
of 34
pro vyhledávání: '"Ramnath K. Chellappa"'
Publikováno v:
Journal of Consumer Research. 49:543-560
One of the prominent pricing decisions a retailer can make is its choice of pricing strategy. Previous research investigating consumers’ responses to stores with frequent, shallow price advantages relative to competitors (a frequency strategy) vers
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e066d88c42836e68442794559d563efc
https://doi.org/10.1093/jcr/ucac005
https://doi.org/10.1093/jcr/ucac005
Autor:
Rajiv Mukherjee, Ramnath K. Chellappa
Publikováno v:
Management Science. 67:1527-1545
The release of a new platform version is often preceded by prelaunch activities including a preannouncement of new features, improvements, and other innovations. The information contained within these preannouncements not only shape expectations of d
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2fbb8a6e7de32487d9370c41d531de6e
https://doi.org/10.1287/mnsc.2020.3606
https://doi.org/10.1287/mnsc.2020.3606
Autor:
Ramnath K. Chellappa, Amit Mehra
Publikováno v:
Management Science. 64:2164-2180
In this paper, we extend the understanding of versioning strategy of an information goods monopolist and provide new insights on when versioning is optimal. To do so, we derive the optimal product line or versions of an information good and the corre
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ca423d077b8c87a8db238ae65f47b282
https://doi.org/10.1287/mnsc.2016.2698
https://doi.org/10.1287/mnsc.2016.2698
Autor:
Ramnath K. Chellappa, Paulo Goes, Alok Gupta, Yong Tan, Olivia R. Liu Sheng, D.J. Wu, Michael Shaw, Eric Zheng
Publikováno v:
Data and Information Management. 1:75-83
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b46a584f2de6934be645f080626d6ae0
https://doi.org/10.1515/dim-2017-0012
https://doi.org/10.1515/dim-2017-0012
Publikováno v:
Information Systems Research. 22:83-98
A large body of research in economics, information systems, and marketing has sought to understand sources of price dispersion. Previous empirical work has mainly offered consumer- and/or product-based explanations for this phenomenon. In contrast, o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f3d5288a625c6a618d143f9266f97aa2
https://doi.org/10.1287/isre.1090.0264
https://doi.org/10.1287/isre.1090.0264
Publikováno v:
Information Systems Research. 21:614-630
As more and more firms seek to digitize their business processes and develop new digital capabilities, the enterprise systems software (ESS) has emerged as a significant industry. ESS firms offer software components (e.g., ERP, CRM, Marketing analyti
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4392532f63bf6769fdec3b11a96beff1
https://doi.org/10.1287/isre.1100.0300
https://doi.org/10.1287/isre.1100.0300
Publikováno v:
Management Science. 56(10):1766-1780
Online personalization services belong to a class of economic goods with a “no free disposal” (NFD) property where consumers do not always prefer more services to less because of the privacy concerns. These concerns arise from the revelation of i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4040cc830b9d6308d9a1f1aecf9dae7c
Publikováno v:
Journal of Management Information Systems. 24:193-225
Advances in information-acquisition technologies and the increasing strategic importance of this information have created a market for consumers' personal and preference information. Behavioral research suggests that consumers engage in a privacy cal
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::19210e2c9727c9c0a8b28b634dfe45ca
https://doi.org/10.2753/mis0742-1222240307
https://doi.org/10.2753/mis0742-1222240307
Autor:
Ramnath K. Chellappa, Rajiv Mukherjee
Publikováno v:
SSRN Electronic Journal.
Platform-firms’ strategic choices differ from that of product-firms. While products serve a market, platforms need to account for the impact of their actions on two (or more) distinct but connected sides. Further, in a competitive market, the prean
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1d771a01201a4d442d0b7c0652d07a32
https://doi.org/10.2139/ssrn.2705238
https://doi.org/10.2139/ssrn.2705238
Publikováno v:
Information Technology and Management. 7:7-19
Online portals provide personalization for "free"since the information acquired from consumers' usage of these services is valuable for advertising and targeted marketing purposes. Consumers' usage of services is determined by the tradeoff between th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ec316da717e0df8e23ae27186d3eb6fa
https://doi.org/10.1007/s10799-006-5726-9
https://doi.org/10.1007/s10799-006-5726-9