Zobrazeno 1 - 10
of 27
pro vyhledávání: '"Raji, Ridwan"'
Publikováno v:
Journal of Place Management and Development, 2024, Vol. 17, Issue 4, pp. 502-526.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPMD-03-2023-0032
Publikováno v:
Journal of Islamic Marketing, 2024, Vol. 15, Issue 4, pp. 1115-1135.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JIMA-01-2023-0027
Autor:
Bahtiar Mohamad, Raji Ridwan Adetunji, Ghadah Alarifi, Ahmed Rageh Ismail, Muslim Diekola Akanmu
Publikováno v:
Journal of ASEAN Studies, Vol 10, Iss 1 (2022)
Cities and places had been progressively being marketed as brands by using the concept of ‘City Branding', which is a unique idea. The scholars of ‘City Branding’ believed that the concept of branding helps the city in marketing activities. A c
Externí odkaz:
https://doaj.org/article/4384d8b80be3480f8eb7079763fb8105
Publikováno v:
Journal of Research in Interactive Marketing, 2019, Vol. 13, Issue 3, pp. 302-330.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JRIM-01-2018-0004
Akademický článek
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Publikováno v:
Journal of Islamic Marketing; December 2023, Vol. 15 Issue: 4 p1115-1135, 21p
Autor:
Raji, Ridwan Adetunji1 rajiridwanadetunji@gmail.com, Mohd Rashid, Sabrina1, Mohd Ishak, Sobhi1
Publikováno v:
Journal of Marketing Communications. Aug2019, Vol. 25 Issue 5, p511-534. 24p. 3 Charts.
Publikováno v:
SHS Web of Conferences, Vol 33, p 00084 (2017)
User-Generated Contents is a type of brand-related communications on social media platforms. User-Generated Contents (UGC) offers consumers the opportunity of sharing their experiences, contribute their opinion and communicate with other. This implie
Externí odkaz:
https://doaj.org/article/ee2905da22314f898e9f8c6c5042075b
Publikováno v:
Jurnal Komunikasi, Malaysian Journal of Communication. 34:1-19
Achieving brand equity are top priorities for many organizations because brand is one of the most prized assets of any organization. As such, the academia continues to exert considerable efforts on understanding the factors that influence the develop
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4060d33c08ca80c144d3652a274b4473
https://doi.org/10.17576/jkmjc-2018-3401-01
https://doi.org/10.17576/jkmjc-2018-3401-01
Autor:
Raji, Ridwan Adetunji1 rajiridwanadetunji@gmail.com, Rashid, Sabrina Mohd1 sabrina@uum.edu.my, Sobhi, Ishak Mohd1 msobhi@uum.edu.my
Publikováno v:
e-BANGI Journal. 2017, Vol. 12 Issue 3, p1-14. 14p.