Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Rajesh Anantharaman"'
Publikováno v:
Journal of Strategic Marketing. :1-21
Publikováno v:
Benchmarking: An International Journal. 30:361-381
PurposeOrganizations are being compelled to revamp their loyalty programs due to the increase in digital transactions, customer acquisition costs and competition in the loyalty market. Given the significance of consumer-brand relationships, businesse
Autor:
Anantharaman, Rajesh1 (AUTHOR) rajesh.efpm2015@iimraipur.ac.in, Prashar, Sanjeev1 (AUTHOR), Vijay, T Sai2 (AUTHOR)
Publikováno v:
Journal of Strategic Marketing. Aug2023, Vol. 31 Issue 6, p1199-1219. 21p. 1 Diagram, 6 Charts, 1 Graph.
Publikováno v:
Benchmarking: An International Journal; 2023, Vol. 30 Issue 2, p361-381, 21p
Autor:
Hussain, Rameez1, Rajesh, Bindu1 docbindu@gmail.com, Giridhar, Anantharaman1, Gopalakrishnan, Mahesh1, Sadasivan, Sanjai2, James, Justin2, Vijayan, Pradeep Padickal2, John, Nelson3
Publikováno v:
Indian Journal of Ophthalmology. Apr2016, Vol. 64 Issue 4, p272-276. 5p.
Autor:
Patel, Rutul1 _nhl@yahoo.co.in, Gopalakrishnan, Mahesh1, Rajesh, Bindu1, Giridhar, Anantharaman1
Publikováno v:
Indian Journal of Ophthalmology. Sep2017, Vol. 65 Issue 9, p882-884. 3p.
Autor:
Sumit D Chowdhury
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