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pro vyhledávání: '"Rae Hooi"'
Publikováno v:
Journal of Applied Structural Equation Modeling, Vol 8, Iss 1, Pp 1-26 (2024)
The adoption of multi-channel strategies by retailers, encompassing both online and offline modalities, has fundamentally transformed consumer shopping behaviors, resulting in a significant increase in mobile shopping. Nonetheless, the long-term succ
Externí odkaz:
https://doaj.org/article/d1aae9d9110e494fb8ecf8a1af68665e