Zobrazeno 1 - 3
of 3
pro vyhledávání: '"R. Rodman Ludlow"'
Autor:
A. Edward Spitz, R. Rodman Ludlow
Publikováno v:
Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319169361
Technological changes are occurring so rapidly in many industries that firms can no longer rely on myopic strategic planning. Futurist forecasting is suggested as an alternative which incorporates a longer range qualitative prediction into the proces
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ddb66d7fdafbfb4942bc0ddbf418b0ea
https://doi.org/10.1007/978-3-319-16937-8_36
https://doi.org/10.1007/978-3-319-16937-8_36
Autor:
R. Rodman Ludlow
Publikováno v:
Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319169729
An empirical study of consumer attitudes towards the marketing of physician services was conducted. This paper attempts to answer the questions of how patient attitudes have changed over the last decade and to what degree physicians have lost the aur
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::123e11c1df974ce1dc8dd401f821d60f
https://doi.org/10.1007/978-3-319-16973-6_112
https://doi.org/10.1007/978-3-319-16973-6_112
Kniha
Tento výsledek nelze pro nepřihlášené uživatele zobrazit.
K zobrazení výsledku je třeba se přihlásit.
K zobrazení výsledku je třeba se přihlásit.