Zobrazeno 1 - 1
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pro vyhledávání: '"R. M. U. R. K. Rathnayaka"'
Publikováno v:
Sri Lanka Journal of Marketing. 8:113-131
The higher internet penetration rates and the upward trend in social media subscriptions point towards the higher potential in social media to be utilized as interactive media for marketing purposes. Influencer marketing is one such form of social me
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::47f31f378b810f1543d77c522134ae73
https://doi.org/10.4038/sljmuok.v8i1.88
https://doi.org/10.4038/sljmuok.v8i1.88
