Zobrazeno 1 - 10
of 48
pro vyhledávání: '"R. Glenn Cummins"'
In today's ‘publish or perish'academic setting, the institutional prizing of quantity over quality has given rise to and perpetuated the dilemma of predatory publishing. Upon a close examination, however, the definition of ‘predatory'itself becom
Publikováno v:
Journalism & Mass Communication Educator. 78:69-83
In contrast to 2018, the 2021 Survey of Journalism & Mass Communication Enrollments showed a decrease in undergraduate student enrollment in journalism and mass communication programs as well as decreases in the percentage of minority undergraduate a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b0270b5bc1c9aa159f1765d540c43626
https://doi.org/10.1177/10776958231152965
https://doi.org/10.1177/10776958231152965
Publikováno v:
Journal of Radio & Audio Media. :1-19
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5fd468852291941e901d60f0c22d860a
https://doi.org/10.1080/19376529.2022.2145481
https://doi.org/10.1080/19376529.2022.2145481
Autor:
R. Glenn Cummins, Dustin Hahn
Publikováno v:
Journal of Broadcasting & Electronic Media. 66:22-46
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::be552f66016b2e412ea068e5f4eaa1ef
https://doi.org/10.1080/08838151.2021.2008938
https://doi.org/10.1080/08838151.2021.2008938
This study applies Harvey and Green’s (1993) model of quality to scholarly knowledge production. Although studies of quality in higher education have been commonplace for decades, there is a gap in understanding quality in terms of research product
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::12c6c6bcb8786a8e37877a305c278ec0
https://doi.org/10.21203/rs.3.rs-1303561/v3
https://doi.org/10.21203/rs.3.rs-1303561/v3
Autor:
R. Glenn Cummins, Dustin A. Hahn
Publikováno v:
Psychology of Popular Media. 9:394-402
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5bff2315df01d2f1a608b08e91941727
https://doi.org/10.1037/ppm0000241
https://doi.org/10.1037/ppm0000241
Autor:
R. Glenn Cummins
Publikováno v:
The International Encyclopedia of Media Psychology
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::89fbc6e95a981d06d1e1fdc7ae92e885
https://doi.org/10.1002/9781119011071.iemp0055
https://doi.org/10.1002/9781119011071.iemp0055
Publikováno v:
Journal of Marketing Theory and Practice. 29:162-174
This study employed eye-tracking as a direct measure of visual attention to examine 1) the potential distraction effects of sexual appeals and 2) whether product involvement moderates the effect of...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f9096db33545c8766246098a683cfe37
https://doi.org/10.1080/10696679.2020.1803089
https://doi.org/10.1080/10696679.2020.1803089
Publikováno v:
International Journal of Advertising. 40:708-732
To address a longstanding gap in the literature examining distraction effects resulting from the use of sexual appeals, a mixed-factors eye-tracking experiment (N = 108) was conducted to gauge how ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e1e61e82723bd28bea0cb11a38cc065d
https://doi.org/10.1080/02650487.2020.1772656
https://doi.org/10.1080/02650487.2020.1772656
Autor:
R. Glenn Cummins, Zijian Gong
Publikováno v:
Journal of Promotion Management. 26:277-299
This paper redefines emotional versus rational advertising appeals from a media psychology perspective in terms of changes in cognitive load placed on viewers’ limited processing capacity during ad...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bbd5ea14d48e49b91df860525f385842
https://doi.org/10.1080/10496491.2019.1699631
https://doi.org/10.1080/10496491.2019.1699631