Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Purbita Samanta"'
Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
The advancement of digital technology and the growth of e-commerce have significantly changed the shopping channel choice behaviour (SCCB) of customers. This article presents a systematic literature review on the SCCB of customers using a hybrid revi
Externí odkaz:
https://doaj.org/article/d2c35f1d18a44fde95cba55e114274a0
Autor:
Purbita Samanta, Subrata Chattopadhyay
Publikováno v:
Proceedings of the 58th ISOCARP World Planning Congress.