Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Prof Roland Goldberg"'
Autor:
Prof Roland Goldberg, Dr Mia Bothma
Publikováno v:
The Retail and Marketing Review, Vol 19, Iss 2, Pp 1-14 (2023)
The ‘retail apocalypse’ has disrupted traditional retail, forcing retailers to find innovative ways to reach customers. As Millennials are a significant and growing consumer demographic with a relatively high purchasing power, it is essential for
Externí odkaz:
https://doaj.org/article/ed3a1b7002b44496a7b146d3a345e71b
