Zobrazeno 1 - 10
of 163
pro vyhledávání: '"Powell, Shaun"'
Autor:
Powell, Shaun Michael
This thesis sets out an initial understanding, by providing exploratory insight into aspects of the corporate brand within business-to-business small to medium sized enterprises (SME's) located in the United Kingdom (UK) creative industry sectors. Sp
Externí odkaz:
http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.424197
Autor:
Powell, Shaun M.
Publikováno v:
European Journal of Marketing, 2011, Vol. 45, Issue 9/10, pp. 1365-1379.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/03090561111151808
Autor:
Powell, Shaun, Dodd, Chris
Publikováno v:
Corporate Communications: An International Journal, 2007, Vol. 12, Issue 4, pp. 394-413.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/13563280710832533
Publikováno v:
Young Consumers, 2011, Vol. 12, Issue 2, pp. 96-109.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/17473611111141560
Publikováno v:
Corporate Communications: An International Journal, 2009, Vol. 14, Issue 4, pp. 440-455.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/13563280910998772
Publikováno v:
Journal of Business Ethics, 2011 Aug 01. 102(1), 1-14.
Externí odkaz:
https://www.jstor.org/stable/41475997
Autor:
Powell, Shaun
Publikováno v:
Journal of Consumer Marketing, 2008, Vol. 25, Issue 3, pp. 158-166.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/07363760810870653
Autor:
Powell, Shaun, Ennis, Sean
Publikováno v:
Qualitative Market Research: An International Journal, 2007, Vol. 10, Issue 4, pp. 375-389.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/13522750710819711
Publikováno v:
Corporate Communications: An International Journal, 2009, Vol. 14, Issue 4.