Zobrazeno 1 - 10
of 50
pro vyhledávání: '"Popy Rufaidah"'
Autor:
Lysandra Priscilla, Popy Rufaidah
Publikováno v:
JPBM (Jurnal Pendidikan Bisnis dan Manajemen), Vol 9, Iss 3, Pp 217-233 (2023)
This study focuses on determining the impact of customer variety-seeking on brand switching intention by exploring the mediation role of customer engagement in streaming services in Indonesia. The data were gathered using a purposive sampling techniq
Externí odkaz:
https://doaj.org/article/ead03284090448ea8997499ca8c80d05
Publikováno v:
Jurnal Ilmiah Ilmu Administrasi Publik, Vol 13, Iss 1, Pp 413-422 (2023)
This research aims to produce a strategic group map of the retail industry in Indonesia at PT Sumber Alfaria Trijaya Tbk. A strategic group is a collection of companies in an industry with similarities in strategy implementation, the scope of operati
Externí odkaz:
https://doaj.org/article/ac95a31a728c43d0a8e8bd3d4f78a3c4
Publikováno v:
Padjadjaran Journal of Dentistry, Vol 31, Iss 3, Pp 226-233 (2019)
Introduction: Customer trust is a tribute to officers or institutions performances and sacrifices. In the health marketing system, the relationship among health workers, doctors, patients or health service users is essential. The declining of women
Externí odkaz:
https://doaj.org/article/211fc3e0587a4f4a807b4ff30130c1c9
Autor:
Anggie Lia Andini, Popy Rufaidah
Publikováno v:
AFEBI Islamic Finance and Economic Review, Vol 2, Iss 02, Pp 31-43 (2018)
The purpose of this study is to identify the magnitude of influence of Islamic branding and religiosity on brand image. Problem formulations in this research are whether there is an influence of Islamic branding and religiosity on brand image. This s
Externí odkaz:
https://doaj.org/article/9abfdd5c5da14124aed2a6229479e26f
Autor:
Popy Rufaidah
Publikováno v:
AFEBI Management and Business Review, Vol 2, Iss 2, Pp 33-42 (2017)
In past research, branding strategy application in the creative industry has been left largely unexplored. This study aims to investigate the types of branding strategy elements perceived as the distinctiveness of West Java in fashion products of the
Externí odkaz:
https://doaj.org/article/a85ab1f6a7af4373a52da2ef574f4acf
Publikováno v:
International Journal of Economics and Financial Issues, Vol 6, Iss 6, Pp 14-19 (2016)
This article aims to review and integrate the strategic management and empirical literature on core competence, dynamic capabilities approach and real estate industry practices in order to pave the road for dissertation research. The article integrat
Externí odkaz:
https://doaj.org/article/1da0b1218b9b4c2db8870c80c46a962f
Autor:
Wahdan Kukuh Ismudiar, Popy Rufaidah
Publikováno v:
Asian Journal of Technology Management, Vol 9, Iss 1, Pp 37-51 (2016)
In this dynamic era, to keep up with the trends on the market, companies should be able to make innovations. The word “innovation” among electronic companies in people’s minds is usually associated with technological aspects of the products. Me
Externí odkaz:
https://doaj.org/article/70b5eb88114042fa9a9ed068a2a74436
Publikováno v:
Cogent Business & Management, Vol 5, Iss 1 (2018)
Purpose: The main purpose of this paper is to develop a reliability and validity scale for measuring instruments of city marketing (CM) those are liveability, visitability and investability for Maluku Province in Indonesia. Design: The methodology co
Externí odkaz:
https://doaj.org/article/ff5aa2422064441cb8a81f924e8bde3a
Autor:
Dian Addinna, Popy Rufaidah
Publikováno v:
Manajerial : Jurnal Manajemen dan Sistem Informasi; Vol 20, No 1 (2021): Manajerial: Jurnal Manajemen dan Sistem Informasi; 145-158
The aim of this research is to analyze the influence of electronic word of mouth and emotional value on brand trust by nature republic skin care users. The formulation of the problem in this study is: a) how the influence of electronic word of mouth
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::363499755282cdc01410cd6c6ff69120
https://ejournal.upi.edu/index.php/manajerial/article/view/40355
https://ejournal.upi.edu/index.php/manajerial/article/view/40355
Publikováno v:
Journal of Business and Economics. 10:880-890
This study aims to analyze the possession of distinctive capabilities as activators capable of producing better performance than passive resource ownership. The study was conducted on the Regional Development Banks (BPD) in Indonesia. This research u
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b51db329b9fd7f99d1d84e4671bf4294
https://doi.org/10.15341/jbe(2155-7950)/09.10.2019/008
https://doi.org/10.15341/jbe(2155-7950)/09.10.2019/008