Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Pierrick Riviére"'
Publikováno v:
International Journal of Market Research. 55:375-390
Many physiological functions, such as the digestive function, are broad, complex scientific topics. Therefore, to build relevant, accessible claims about functional foods that relate to these functions, marketers need to understand what consumers kno
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6d12c85334cde6238df55a3fff5ad383
https://doi.org/10.2501/ijmr-2013-035
https://doi.org/10.2501/ijmr-2013-035
Publikováno v:
Food Quality and Preference. 17:572-581
Kano’s model of satisfaction leads to a typology of product attributes to distinguish between those contributing solely to consumer satisfaction, those contributing only to consumer dissatisfaction and those which contribute to both satisfaction an
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::db4e6d834055a26bd5261c82ceb87d0d
https://doi.org/10.1016/j.foodqual.2006.04.002
https://doi.org/10.1016/j.foodqual.2006.04.002
Publikováno v:
PLS'05 4th Int. Symp. on PLS and related methods
PLS'05 4th Int. Symp. on PLS and related methods, Sep 2005, Barcelona, Spain
HAL
PLS'05 4th Int. Symp. on PLS and related methods, Sep 2005, Barcelona, Spain
HAL
In order to deal with non linear dependence relationships between sensory characteristics and hedonic appreciation, we applied Kanos model (1984) to External Preference Mapping methodology. By considering separately satisfaction and dissatisfaction
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::c1fc39e78aad9ae8108744d33ca30ab1
https://hal.archives-ouvertes.fr/hal-01125055/document
https://hal.archives-ouvertes.fr/hal-01125055/document
