Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Phadett Tooksoon"'
Autor:
Phadett Tooksoon, Osman Mohamad
Publikováno v:
The South East Asian Journal of Management, Vol 4, Iss 1, Pp 39-52 (2016)
Externí odkaz:
https://doaj.org/article/de56c0beedb94a999d8fea33b26ef29c
Autor:
Phadett Tooksoon, Osman Mohamad
Publikováno v:
Jurnal Akuntansi dan Bisnis, Vol 9, Iss 2 (2017)
This is an exploratory study that attempt to correlate between marketing capability and export performance among agro-based exporting firms in Thailand. The findings show that product capability is ranked highest and is followed by distribution capab
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doajarticles::c674e58548e29af90bdf4f3314f48ff4
https://jab.fe.uns.ac.id/index.php/jab/article/view/95
https://jab.fe.uns.ac.id/index.php/jab/article/view/95
Autor:
Osman Mohamad, Phadett Tooksoon
Publikováno v:
South East Asian Journal of Management, Vol 4, Iss 1, Pp 39-52 (2016)
IntroductionMarketing covers all aspect of activities which can help a company to create customer value. The competency in planning and implementing a marketing program that aims to create customer value is one of the keys to success in not only dome
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4772f4c48e23cd8a2a8a88363e1dd47e
https://doi.org/10.21002/seam.v4i1.5630
https://doi.org/10.21002/seam.v4i1.5630
Publikováno v:
Journal of Transnational Management. 17:63-88
This study examines the empirical link between organizational resources (production resources, financial resources, human resources, R&D resources, and reputation resources), networks (institutional, government, and research) and export marketing per
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4b75adf249d2be664e41c00aa14d28b1
https://doi.org/10.1080/15475778.2012.650125
https://doi.org/10.1080/15475778.2012.650125
Autor:
Phadett Tooksoon, Osman Mohamad
Publikováno v:
International Journal of Marketing Studies. 2
This study focuses on the relationship between networking with external organizations and export performanceamong Thailand manufacturing exporting firms in the agro-based sector. The fifteen external organizationsidentified as capable of assisting ex
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f8f82f3cd34afca89c701ae1f43e47c7
https://doi.org/10.5539/ijms.v2n1p110
https://doi.org/10.5539/ijms.v2n1p110
Publikováno v:
International Journal of Trade and Global Markets. 4:290
This study examines the empirical link between marketing capabilities (product capability, pricing capability, distribution capability and promotion capability) and export marketing performance in export market ventures in a developing country contex
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0cf0a833cf35a4d89106489e69f6947a
https://doi.org/10.1504/ijtgm.2011.041763
https://doi.org/10.1504/ijtgm.2011.041763