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pro vyhledávání: '"Peter C Mugo"'
Autor:
Peter C Mugo, Jimmy Macharia
Publikováno v:
European Journal of Management Issues, Vol 29, Iss 1 (2021)
Purpose: To survive, organizations must have a competitive advantage in order to stay ahead of the competition. Market innovation has remained the driving force behind most market expansions and stability in the turbulent nature of global economies.
Externí odkaz:
https://doaj.org/article/3beeff603b1b437a976dc8e13aa963d0